nhk world's eiji hamanishi has more. >> reporter: the national ski resort on the outskirts of beijing the weekend thousands of people come here for the winter sports. in china skiing is a relatively new pastime, so many people take lessons before venturing out on the slopes. >> translator: lots of people go skiing these days. it's become popular. so i came out here to try it. >> translator: i like to go skiing almost every weekend. >> reporter: there are now 13 ski resorts in the beijing area. china's rapid economic growth has led to a boom in leisure sports like skiing. 15 years ago there were only skiers and snowboarders in the country. that number has now jumped to some 10 million, says the chinese national ski association. >> as a sport we have a lot of people in northern china, and such kind of service industry also spill over to manufacturing industry like material industry, for example. so the government just expect the service industry could be the next engine to drive economic development. so i think it's very hopeful for china. >> reporter: companies in europe and other part