elizabeth coradon reports for wjz. democrats hit a major pothole today. >> reporter: feels like every time you go to the gas station, you're paying more, you're probably right. according to triple a, the national average for a gallon of self-serve regular is $3.92. a scene finds seven in 10 people say rising gas prices are creating an economic hardship. nearly half believe they'll be paying $5 a gallon sometime this year and the majority are putting the blame on oil companies. last year, the industry raked in nearly $133 billion in profits. >> american oil is booming. the oil industry is doing just fine. >> reporter: thursday, president obama gave a final push for his initiative to end subsidies to the company's biggest oil companies. >> instead of taxpayers giving to an industry that is never more profitable, we shub giving that money to double down on investments in clean energy technologies that have never been more promising. >> reporter: senate republicans were not convinced and blocked the senate-sponsored bill.