founded in cuba's eastern city of santiago de cuba in 1862, emelio bacardi. >> once in power, castro double crossed the bacardis and nationalized their operations as part of his communist government. exiled but not defeated, the bacardis built up their business in surrounding countries. the effort failed but the family vowed to one day return to its home land. walking through streets of havana you can't help but get the sense of being in a bit of a time warp. there are so many relics to the past here including the building. you can still see the b emblaze oned in the wall. it is for bacardi. you ask see why there is such an emotional attachment tom to the property. for the cuban exiles who left the country more than a half a century ago. confiscated roughly $20 billion worth of cuban businesses and private property, including bacardi's offices and distilleries. $6 billion of american assets were also seized, triggers a trade embargo that's lasted almost half a century. >> the reality is that many of the companies have written off the loss decades ago. but they're still on the books. >