>> yeah, the competitive read-through from lexmark, from epson, from xerox are not good at all.me hope there that that may have generated some demand. but really, in printing, it's about managing costs. you've got todd bradley, who is longtime pc chief, is also now overseeing the printing operation as well, and a combined unit called personal and printing -- printing and personal systems group. and so, he's especially good at managing operations, managing costs, which is really a big part of the hp story now. and that's probably the one thing that hp really has going for it is managing costs, managing cash flow. they did surprisingly well in q-1. we'll see if they're able to deliver that in q-2. look for some especially aggressive cost and cash management tactics there. >> we will do that. arik, thanks so much for that, senior editor at all things digital, joining us bright and early this morning. and as you say, jon fortt will be covering those numbers when they come out on "closing bell" later today. >>> meanwhile, a reminder for the headlines right now. fed chairman ben berna