tech id as an instruf power, essenti essent it's a way to implement the decisi they have made. we want to look into the systems and find out why isthe algo rhythm flagging some people fo more scrutiny than others. they are embedded and we don't have a lot of insight. we deserve to know how the decisi are being meat. >> you made the comparison to the canned food industry. can you explain that? >> yes. i think it makes sense. the thing is when canned fcod e out, everyone was excited. you ca have peaches in the summe and the winter when you couldn used to have them. the 3 years where all the recipe had canned food. that's how we are w. it'sexciting. we have a super computer in our pocket and we have in love with thse machines an we haven' questioned the influence and how they make decisions. we are waking up to the way we interact with each other and society. and starting to investigate, hat does it seen in can we mitiga the downsides? >> what will be the main invest areas that you focus on? >> what we are oking at the place that technology and algo rhythm have control in our live