i have been involved in everyge," publication. because the editor, that is not my core strength. i watch over the publication and help get it organized. make sure everything is on track. making sure everyone is working on it. >> it is our fourth book with us. i was the editor. i was involved from the beginning. overseeing all aspects. working closely with the people. a as the editor,, is there lot of e-mails back and forth? that how it is done? >> every case is different. have even as i much attention to her book as the others. i should mention the same breath, we are publishing james webb. a terrific united states senator. his book is out now. author want to favor one over the other. >> when we acquired that book, jonathan karp asked if there was anything we could do. we talked about when the right time to act on those ideas might be. we have been thinking about that also as a digital product from the beginning. >> my role is to liaise with national media in partnership with the communication team that works for hillary. >> what is an effective media campaign? book depends on wh