the context is i got into a political pissing match on facebook about the future of facebook and i lost the political struggle because i am diplomatic, articulate individual who didn't make it in the facebook snakepit. cheryl's conference room called only good news. is that better? do i sound like the voice of god now? what is that? i am on page 465, april 12, 2014. the scene here, i played every part i can, it is the final meeting, another character from the book, all of facebook ads show up. i don't think the current facebook ads, i am happy to be disappointed. the theme was this final meeting, they decided to decide, the theme was the only news conference room, we returned to our starting point. for those who haven't read, the same scene and characters as the first chapter but a year earlier. we returned to our starting point under different circumstances was half of them were the same. i played every card. if you browse the internet and see what you looked black and see your facebook experience, that does that effectively. the guy behind me, he was a competing person. it was pushed

look at what facebook has become.s no longer just for baby pictures or engagements or baby engagements. that's right, people. that's right, even your ex-'s baby found love before you did. yeah. but facebook is now the most popular new source for people under the age of 50. in fact, a lot of people are watching this right now on facebook. by the way, if you are watching this on facebook, please click the like button. oh, and also click the smiley face, and also put a comment, a nice one preferably. thank you very much, thank you. and if you're watching this on tv, thanks for actually paying the bills unlike those free loading dixon facebook! thanks for offwatching this on tv like it should be watched where the ratings -- sorry, sorry. if you're watching this on facebook, please, share this with your friends and family you guys are truly the friends of the future, you figured out how to watch for free. regardless how you watch this, just wanted you to know, i appreciate you to. sorry about that (bleep) on facebook. wher

emily: sarah frier, who covers facebook and twitter. be looking to you for all the updates next week. from adweek. paul verna of e-marketer, and david kirkpatrick. david, you are staying with me. on today's funding board, whole foods boosted its stake in the grocery delivery service. bloomberg has led insta car authorized a sale of new equity earlier this year and let hold sues by new shares in an expanded partnership. whole foods first teamed up with the company in 2014. this new investment was based on the same shareprice valuing its to at $2 billion. earlier this month the ceo said his company would be cash flow positive in the next 12 months coming up, apple stepping up plans for a smart home service, smartphone device to rival amazon's echo. we will hear more about the project next. this is bloomberg. ♪ ♪ emily: shares of apple slid on friday amid speculation from unverified twitter accounts that the german research firm gfk said iphone 7 sales would be lower than sales of the 6s last year. its report based on data from europe and

she's back on facebook. though a little more cautiously. >> as much as i love facebook and the community it's created, there's always going to be bad people out there. >> and in a statement facebook apologized to lisa and said the authentic profile was removed by mistake. it also said it's working on a new system that's going to let people know when somebody's pretending to be them. that is, you, yeah, a new alert system. if you have a question or comment for us, you u have a consumer complaint, call us 888-996-tips or visit nbcbayarea.com/responds. click the yellow submit tips bar, share your story, documents, photos and videos all to help us investigate your case. that is very frightening. >> yeah. >> when you think about how easy it is and how much money your friends can end up sending -- >> right. thank you, chris. >> thanks, chris. >>> well, tropical storm hermine is gaining strength. the storm is rumbling toward florida's gulf coast. forecasters say the storm could be near hurricane strength by thursda

, the former ow facebook employee.hy do you think you can do this and facebook won't eat your lunch? >> we're doing something really unique. at facebook we built this product that's designed for sharing with lots of people. one thing my co-founders and i learned are people are intimidated to go live to lots of people. a lot of moments you maybe only want to share with a handful of people and to the rest of the world they would feel pretty mundane. emily: isn't this instant video thing they just announced what you're trying to do? >> in some days it is, it validate what is we're trying to do and speaks to the idea of easing the anxiety of sharing the moment. we're building an experience with all-around video and we're just getting started. emily: sara? sara: one thing i wanted to ask you is about the money making side of this. facebook recently talked about one way they'll monetize live videos, letting people put commercial breaks in, content partners could add commercial breaks. what do you think is the appropriate way

and so -- you know those at the end of the day facebook and i sound like a facebook plant. why -- cares about you as a user because they care about your eyeballs on plat former and they consider ads to be necessary eeflt to play a bill and at the end of the day they want to please you. but guy who wants to sell you a sweater at any cost he doesn't. so if anything weird thing is like people and it sounds doory but people use facebook it is like hasn't learned object perm assistance but facebook isn't showing you anything. it is a messaging system that takes either, you know, your browser cookie or the fact that you're 37 in mountain view on thursday at 7:00 and then shows you a message, right like when you get a piece of e-mail spam for i don't know pills or something does it say google is showing me pills for penis pill but you understand it has a messaging system or a marketing call do you blame at&t for it? no you understanding -- the peek ad isn't the same. but i think people don't understand because everybody sends e-mail and phone calls but not running ads but they are

>> people are marketing on facebook because people are spending so much time on facebook and instagram. three years ago, the lines crossed for the first time. the average american consumer is now spending four hours on tv and 5 3/4 on mobile, digital largely driven by mobile. of the time people spent on mobile, we get 20% between facebook and instagram. by far, more than the next several combined. and it's our opportunity to take that time and attention from people and work with marketers to show the right ad to the right person with the right format so that it sells their product and moves them off shelves. >> do you have anything specific that you could say you're doing to stay ahead of the competition? >> most important thing we do is continue toi ito iterate on our product. marketers know people are on mobile much average american consumer is checking his or her smart phone 150 times a day. if you need to reach people, you need to be where they are. the best place to do that is facebook and instagram. >> you're investing a lot in live videos. how will you make money from the live s

back to the facebook story, while facebook is down 1.5%, this is a huge story that has been blown out about this company. ad agencies are about to unfriend facebook after the social media site, quote, overestimated key video metrics fotwo years. it didn't miss by a little. folks, they missed by 60-80%. in a post the company said they were only factoring in video views of more than 3 seconds. what does that mean? they told advertisers, look how great our site, is everybody is watching your ads for much longer than three seconds. they left out the ones where people looked at it and x'd it out. ads are the lifeblood of media. how are ad buyers reacting and impact facebook financially? adam shapiro is in the newsroom with the very latest. >> reporter: before i begin, it's all about what did the advertisers buying time on facebook get on return and based on accurate data. it failed to accurately measure the time people spent viewing all the cat videos, right? and advertising agencies as well as customers are upset about this. facebook says it improperly measured viewing time in a way that

kristine frazao shows us how facebook views it's users. >> reporter: take a look at your facebook profile. how does it describe you? >> they think i'm older than i am and they think i'm african-american. and i am not african-american. >> reporter: then in this contentious presidential election year there are your political leanings. go to your facebook preferences and click the lifestyles and culture tab ands there a list of characteristics including your politics. facebook decides this information based on what you tell it. who you follow. your likes. the posts you spend more time scrolling through. and it also measures what you artificial intelligence that can go through and look at other things that you have done, connections you have made that you wouldn't think of any connection to your political leanings. but if you put yourself in the context of a billion people which is how many are on facebook, those subtle little things reveal traits about you. >> reporter: traits that translate into the posts you're most likely to read and the ads you are most likely to see. >> facebook thinks

as it down with the head of facebook messaging next. -- i sit down with the head of facebook messagingext. ♪ emily: facebook messenger has over a billion users and 300 million using its audio and video calling features every month. all this is the company rolls out a new platform with better tools for box and businesses including easier ways to pay and check out when it comes to e-commerce. i sat down with the vice president of messaging and asked about the expansion of ai and more. >> the way we think about this, you can target the right demographic users and we have messengers that intends completion. we plan to build more bridges between those two. with a new release you can do multiple things like you can have automated exchanges or human powered exchanges inside of the thread and as identity, now transactional capabilities but you can draw ui that you can use to render the right ui. ui can be better than enter -- conversational interfaces. with that we're going to have really good experiences. emily: we use sms less or amazong less. -- amazon less. there is so many sellers out the

>> the reason why the facebook model has worked so well with facebook live is because they have the scale. when you're going after -- when you're designing a product where it's all about sharing and reaching lots of people, you better have lots of people that broadcasters can reach. and so i think that was -- that's the challenge actually with a lot of live streaming apps that are out there. they're all really sort of trying to play in the space of i use this as an app to broadcast lots of people. and that's going to be really, really difficult thing to -- unless you have lots of scale with someone like peer skeep or facebook live. and so we're really -- instead of rebuilding your network we use your contacts. and really you might just need a couple of people on a lively to share with and that might be your significant other or your best friend. and that will give you a good experience. sarah: the graveyard is full of social media apps that have failed. and so path, for example, sort of tried to be a smaller social network for friends and family. and it didn't quite work out. so why do yo

for this paradigm in mobile, you can't beat facebook. but if something new comes along maybe then there's the opportunity to do it. so mark zuckerberg says do you know what this virtual reality might be the next paradigm i'm

up next, facebook debuts a conference for women. bloomberg. ♪ emily: turning back to facebook.ok, they will hold their inaugural women in tech conference. it's no secret that silicon valley is male-dominated, with women representing less than 20% of the employees in technical roles. productand other women execs are trying to change that. i sat with liu to discuss why she is launching this effort now. >> we have hosted different women product managers from selecting valley at dinner every couple of months -- from silicon valley at dinner every couple of months. women are speaking, recruiting, talking to folks. we said, why isn't there something similar for women in products? at -- at dinner, we decided why don't we put one on themselves. there are women across multiple companies putting this together. emily: we've been talking about a lack of women in tech and in engineering, specifically. women in product or people in product don't need to have an engineering background, but what are the unique issues that face women in product roles? rah: a lot of people do have technical degr

i do think, you know, this unfortunate circumstance with facebook, facebook's been very forthright inheir views, google and youtube, as well. i think all the key players are actually trying their best to work within the system. the wall garden is creating another challenge and marketers are concerned about that wall garden, and i think this may be a crack in that wall garden as we move forward. >> john? >> michael, talk to me about twitter. short of a couple of quarters of growth at this point, what would it take, maybe even this week, what would you have to hear for you to want to shift client dollars into twitter at the expense of other social networks? >> look, twitter is a wonderful company. obviously, on friday we saw tremendous run up in twitter with all the rumors becoming more real about a potential acquisition by either google or salesforce or what have you. i think twitter is been a victim a bit of corporate machinations less than marketplace machinations, and i think the marketers still look at twitter as a good bet and i think the marketers still feel twitter understands h

>> well, i think, you know, facebook is, you know, 3 out of 4 advertising dollars either goes to facebookthe digital realm. so they've got a lot of leeway. they've got a lot of clout. >> walter, it seems to me this is like me saying i shoot 75% from the three-point line. as long as you don't count my air balls. take out the air balls and it's 75%. the folks who really got hurt with this are facebook's competitors who potentially lost out on advertising deals because advertisers thought the engagement was so much better on facebook, which leads me to wonder, is there a potential antitrust issue down the line, particularly in europe, where the standard is the harm of competition, not the harm to consumers, if home run things like this start to crop up for facebook? >> absolutely. if you're doing it in a way -- i mean, you know, twitter is popping because of, you know, as david faber reported, but also the companies that were competing like twitter and others, you know, they will benefit from this, and so will, of course, the broadcast network. but once again, i think the way to fix it is to

national correspondent shows us how facebook uses its users.>> reporter: take a look at your facebook profile. how does it describe you? >> they think i am older and mail.>> in this mass african- american and i reporter: in this contentious presidential election year there are your medical liens. at your facebook references come clicked the lifestyle and cultural tapping the intersection and there is a list of various care mistakes. including your politics. facebook decides this information based on what you tell it, who do follow, your likes, the post you spend more time scrolling through and it tell it. >> we have a lot of artificial intelligence kelly can go to look at other things you have done, connections you have made that you would not think would have a connection to your political leanings but if you put yourself in the context of 1 billion people which are how many are on facebook the settle things reveal traits about you. >> reporter: traits that translate into the post your most likely to read in the ads you are more likely to see. >> is facebook thinks you are a liberal

how facebook plans to make vr more stable. >>> we're driven by one phrase. we investigate. >> we investigate the powerful and hold them accountable for you. >> four year, 400 investigations. count on the bay area's biggest investigative team to tackle big problems and issues that affect you. >> we've investigated millions in public money. zpl our stories have changed numerous laws and policies and we've recovered millions of dollars. >> real results. real excellence in journalism. >> you know what we're most proud of? >> you. >> us. >> together, we're making the bay area and beyond a better place. nbc bay area. we investigate. guadalupe church in san jose. each of the crosses -- repre >>> take a look on the lawn of the guadeloupe church in san jose, you see it here. each of those crosses represents a person who has lost his or her life to violence, specifically in the south bay, but now, these crosses that were in the national splilgt are gone. damien broke the story on twitter and joins us now with more. where'd they dpo and why? >> there would be, they've

high levels for facebook.he percentage of tirss that plan to increase their budgets. the roy they're seeing. despite price increases, the roi is still rising, and there's a greater interest in buying it. our senior have a ran flat and the other way the "wall street journal" article. >> is facebook bulletproof? >> no stock on the internet is bulletproof. if there's one that's more bulletproof, it's amazon. the issue with facebook is going to be this concern over deceleration due to this ad load peak next year. we think it's probably overstated, but it's going to be an overhang, and the second one is the rise of snapchat. there's a concern that's hard to refute that with the 150 million really engaged daily average users, it may be at the bottom of the demographic cohort they're starting to drag away and starting to impact facebook users or usage growth. you have those kind of two little issues on facebook that makes it less bulletproof. i think amazon is the most. none of these are bulletproof, but it has the s

emily: so harry facebook and , google dominate mobile advertising.ntial do you think twitter actually has to take a more significant cut have that? harry: twitter has been one of the key companies in social. if you look at snapchat, facebook, instagram, it has been one of the key leaders. one of the things twitter needs to do, and you saw with their acquisition of mobile, is make it much more self service and easier to buy twitter for lots of third parties, but we call the long tail advertisers. you see with facebook's announcement this week that instagram will be available self-service. that's a signal to the market that self-service is the key. it is the key driver to growth in the market itself . when you look at facebook's revenues, when you see 25% comes from brands. 75% comes from small businesses and app downloads. when you look at those percentages of a part of the market, you realize twitter and snapchat and all the major publishers and media companies out there, they need to be able to self-serve and allow all the longtail third-party adver

. >> yeah, it was a surprise that showed up in one lakewood resident's facebook message inbox. someone claiming they work with the tax collection department for the city. >> and in the message they say you still owe money and want your banking information in order to pay it o. now, the real collection department is getting involved, and that's where we find our paul kiska. >> reporter: well, this facebook page looks so real that tonight tax warning people not to get fooled. >> we would never contact anyone by facebook. we would not have many friends on our tax page. >> reporter: here at the lakewood tax collection department they only contact people by mail. so when this facebook page popped up from a mary j smith claiming to be an area supervisor for the lakewood income tax department, the real tax department knew right away she was an imposter. they have no area supervisor, and the real tax collection department doesn't even after facebook page. >> i was surprised when i pulled it up and saw it. i couldn't believe it for a moment. the important part is to get our message out

and then facebook ignores them. do you think facebook can change its stripes. to be yously zuckerburg is very liberal. >> it is tough. the more the liberals hang around with themselves they think their opinions are the norm and they get group thinky. you have to consciously bring in a mix of people. it is interesting with facebook because when they fired all of the liberals and they let a computer do their story and it was a stalls story. >> i would rather see a fake story than the deliberate sob stories. i say we give thal gaw rhythm a chance. >> i read the article about letting thal gaw rhythm take over. the first was fake and the third was about a guy masterbating with a mcchicken sandwich. >> first of all that was not a fake story. that happens once a day. you don't use the chicken sandwich. you use the rap. anybody knows that. >> facebook can hire you. >> because you won't talk to us. we have to use the chicken sandwich. >> that's true. it is healthier, isn't it? >> a rap bit is more natural. >> maybe it is som

register to win on our facebook page. good luck!/// ((patrick walker)) mortensen has been trying out prouducts before you buy the. ((kirsten joyce)) >> it has quickly become one of our most popular segments... and as you're about to see... michelle certainly has tried out a lot of stuff... some duds, some deals. ((michelle mortensen)) it started with a spin mop ... and eggtatsic eggs. then there was a titan peeler. a pocket hose that grows ... and then this guys landed back on we tried to make grass grow with green shot and we sliced and diced a lot food with something called the perfect slicer. we lit up the night sky ... kinda with star shower for the holidays. we thawed food ....and got a middle school science lesson with the e-z thaw ... we shaked our selves thin with the shake weight. and later opened up cans with no hands .. after lots and lots of tries... thanks to the toucan. we tried to take some scratches out of furniture with old amish. we held a birthd tune and did a little dance... and almost set the station on fire. we

if i look at a chart of twitter versus facebook, from the up 60%,ipo, facebook is 70%.me back to its ipo price. is it worth what we paid for it in november of 2013? >> my price target is lower. i met a $22 price target personally. that is the bigger obstacle, when you look at salesforce versus google. google could almost certainly justify a substantially higher price for this. obviousrgies are more and clearer. salesforce, not only are they smaller, synergies are far less obvious. in a situation where it would be harder for them to put a really high-priced tag on it, let alone close to the ipo price list. matt: the other big news in the tech world today is the fact that facebook seems to have overstated by a significant degree one of the specific steps as it relates to video consumption. so manyerests me is -- people are investing so much money in facebook video as essentially being the future of tv. how significant was this? what did they do that overstated video consumption? >> the overstated the amount of spent on average on videos. facebook counts a video view as an

facebook, the downside, of course, aside from the obvious damage is that that satellite that facebook had on board was meant to bring internet service to poor countries, poor communities. they say those plans will be delayed a little bit because of that. >> who knew they were getting into the space business, facebook. thousands of floridians bracing for a night of brutal weather. >> hurricane hermine is taking aim at the florida panhandle. we'll get a rept >>> "world news now" continues after this. >> looking at satellite of hurricane hermine making land fall over the florida panhandle. strong winds and heavy rain are expected overnight, and there are some fears of life threatening storm surges in the coastal areas. >> i spoke with theed a m administrator of taylor county. he describes the conditions. >> we're seeing a lot of wind related issues. we're having more and issues with power lines coming down, causing sparks. we just heard on the radio that we had a call for a structure fire. probably was sparked by a falling power line. our beaches are completely under water. we have parks

you like facebook? >> i like facebook. i agree with carter, i think with the low volatility, you protect yourself, still be in the market in some way shape or form, and stock relaplacement. getting option, taking some of these poss off, ifst not there, you don't have the same exposure. >> you wonder, do financials need rates to go up in order for this rally to continue? because i still think especially today, you saw ten-year yields went to the 162 level. back down to the low 150s. i think yields go down, i would submit at these levels, they do. >> a news alert on bill ackmaac. >> disclosing a new stake in chipotle, in a filing saying it owns 9.9%. once again, thises a new stake. they also kaulded the company undervalued an attractive and said they're going excuse me engage in discussions with the board in management. as you can see, the stock up nearly 7% this after hours day. >> thank you very much. remember, bill ackman sold a sizable stake. i think in canadian in order to find higher beta plays. could this be the answe

facebook shares sliding. wall street journal reporting the company overstated a key video metric for two years that pertains to how much advertising consumers were watching. more on that straight ahead. and faa advisory panel recommending action to prevent cyberthreats to planes in the air as well as on the ground. and minneapolis fed president neel kashkari speaking today saying he's more worried about raising rates too fast than too slow. we begin with politics. the countdown is on in three hours -- three days and seven hours or thereabouts. hillary clinton and donald trump go head to head in the first president ideal debate out at hofstra university. what happens on the stage there could have a profound impact not only on the election, but on your money. aymeamon javers with the rhetor we should expect to hear from both. >> so much to watch for in this showdown on monday evening, including whether or not the two candidates single out any particular companies by name for criticism. something we have seen ou

a great ambition, facebook, emerging markets, but facebook once to be the leader.ong to say are competing directly with facebook. and there are many social networks for gaming, teenagers, artists, but there is an opportunity as countries open up for me to provide a complimentary or differentiated platform in the markets as well. just as the same way there are many platforms in japan or china. we think there is an opportunity to do so in india and throughout southeast asia. angie: india is an exciting market right now with a population almost as big as china as they compete for the global stage. only 220 million in the smartphone space compared to to 800 600 million million people at smartphones. how do you make waves? are twonk there specific ways we can become successful in countries like that. a business model. there is a now grissom that limits reach on facebook. are a contentyou creator, it is difficult to monetize your audience, where is weak create label interactions with creators and deliver them a business model. we find that is extremely effective and has

let's move on to facebook now.ck recovering today in the wake of last week's video metric mishap. the aforementioned julia boorstin sat down with sheryl sandberg and joins us live and in person at the nasdaq market site. great to see you. >> so great to be here in person. great to see you guys. sheryl sandberg apologized for the overstatement of the duration of average video views, and she said that facebook is working with a range of independent companies to make sure it never happens again. >> we certainly do all we can to get all our metrics right. and really work on measurement. most important thing to our clients is that we measure all the way through to sales. when you think about what advertisers have looked for and measured, what they have always looked for is who sees their ads, how are they spending their ad budgets and then is that moving products off shelves, is that driving cars off lots. >> up against more competition and tough comparisons, sandberg announced a advertiser mile style as they work with

h the video was removed fromo facebook in them man who posted it they have asked him to give v sworn statement investigators that will have a much betterh idea if danger of the man hadw used his cell phone to call 911 and sped i'm recording. instead of recording. the chief says that this pointt it does not appear that the mother will face any charges she said that she did nothing around in the video get the wrong corey kluger strikes out on the the world's clean energy super power's either going to be germany, china, or us. and i'm going to make sure it's us. from 500 million solar panels installed by the end of my first term, to precision manufacturing. we'll beat the competition and create new high wage jobs. we can do this, millions of jobs right here in america. starting to see some temperature downmp to 62.2 look at the dewpoint. starting o dry for still in the moderate categorytarard the humidity wile the fall ashe the temperatures start to pass. as the day continue what with them to put the lake get enough to drive some cloudt will see a few lake driven set showers by mid afte

space x and facebook, a $200 million satellite planning to launch on saturday was part of a facebook initiative to bring the internet to developing countries. ceo mark zuckerberg spoke of it earlier on a trip to africa. but after the crash, regrouping, and eventually a plan to move forward. >> when you pick up the pieces figuratively and move forward and try again. >> sinclair vas knows about the relationship of technology and space. his instrumentation will help nasa launch next week. he says set backs like this are always tough. >> it is very frustrating for those who spend years working on a particular satellite when it blows up but it is part of exploring the frontier and it will happen. >> more launches are in the works with technology on board. mark zuckerberg on the facebook page says he was disappointed in the crash but he will move forward. the nasa launch, by the way, aimed at an asteroid is still set. >>> forecasters say this storm will get worse. a i life threatening situation is how governor rick scott is describing hurricane hermine. he announced mand evacuations today.

i like facebook. i think facebook is a good longtime play longtime play. twitter is a dog. buyout or no buyout. the rumors don't interest me. i know it's crazy to look for profits in tech companies, but whatever. i think you do have to do your research. there's no easy money market. there's never easy money in the market, but here you have to be discerning. i don't think you can follow trends as easily. you have to do your work and see where there are opportunities. there are some opportunities in value if you look around. i don't mind gm right now. i think it's a little oversold. but you need to look into the fundamental of individual companies like that -- >> but, jeff, jeff, you're right. every company -- jeff, you're right. every company has a macro story. every company is a canoe in the ocean. but the level of the tide is controlled by central banks and it affects all of them as we. and i think that's the dynamic that we have to be cognizant of, as well. >> on that point, we're about to sail into earnings season. what do you expect as we start to hear from the companie

facebook is in trouble. >> i think it's going to be in trouble.very single one of these names that's done this. think about amazon before. it doubled. it had years where it had massive shifts, 30% down. >> let's move on. shares of finish line falling more than 5% despite reporting a better than expected earnings report. stock taking a turn after the company's cfo said september sales were weak. this could have an affect on nike. the two have moved in tandem. should investors be worried? >> well, look, should investors be worried? last week i admitted i was worried last week. you know, coming into the possibility that there might be a bet increase, and now there's no reason to be word. how do you worry about a market that was not willing to sell off in the face of -- >> nike. >> i'm just talking about everything. yeah, look, it's hard for me want to get short things when the market doesn't want to seem to want to drop. >> if i have learned anything from carter braxtonworth is that relative performance is important. here's a stock that's acted atroc

. >> nowadays you have facebook and twitter. if you want a message out there quickly use mass media. >> spanishlanguage airwaves are spreading the word. get involved in the presidential difference, get out and vote. you're going to have the same message across the board. >> mi familia teams up with someonish outlets. 2500 psa will air. on each outlet. >> markets, grocery stores, community centers, everywhere we can get into. >> mi familia is hoping to register 75,000 people before the election. it does focus on key issues like immigration. robert gram said it is partisan but getting people involved in the political process is a win we want more citizen involved. it make for a healthier debate. >>> all new, gabby giffords upset about a new attack ad. they are up set about the bullet holes. asking the republican party to refrain from using this irresponsible imagery and to apologize. >>> let's look at the forecast. doppler is showing calm conditions in the west valley. east valley hit hard with rainfall. still showers in the high

. >>> facebook allowing products customers through messenger. credit card information has to already be handed over to facebook where messenger will be used for payments. >>> and ford said it plans to issue serve driving vehicles to shuttle workers around its michigan plant for 2018. ford has been testing self-driving vehicles for more than a decade. in august, the cars were available for ride sharing by 2021. stock exchange. thank you so much, jill. >>> still to come -- comic car crash. facebook makes a cheery slide show over a man's near fatal car accident. and it goes viral. if your sneezes are a force to be reckoned with... allergy relief. and zyrtec? is different than claritin?. because it starts working faster on the first day you take it. try zyrtec?. muddle no more?. mastering the art of refinement one dark chocolate rises above the rest lindt excellence created by our master chocolatiers pure, rich, darkly intense... made like no other crafted elegantly thin to reveal complex layers of flavor experience excellence with all your senses t

but facebook apologized, saying, quote, we take any mistake seriously, and facebook's vp of global marketings us, though, this won't impact their relationships or their ad dollars. >> the marketers that i have personally spoken to, even since friday, have said that this was not a measure that they look at at all. they care deeply about their roi, they care deeply about sales. they care about brand metrics. and they wouldn't be investing with us unless we were actually driving business outcomes. >> advertisers that all the other metrics are accurate. carolyn everson tells us that facebook has done a full audit and has partnered with a range of third-party companies, including a number of new ones, includingnal includingnallyson and cloud announced just last week. >> what it's going to look like, where we are today. multiple partners with us. everything from media measurement partners to media mixed modeling, multitouch attribution, mobile measurement partners, so trying to work with a number of different providers. over time, i think we're going to align more on a standard across the industry

it violated facebook's policy of nudity. well that norwegian prime minister then posted the photo on her profile and facebook deleted that image as well. today they reversed course saying they recognized the importance of that picture, that image and they would reinstate the postings. >>> all right, only a matter of time when experts are now saying about the next big earthquake that could hit the bay area. >>> temperatures are going to be doing this. we'll let you know which day will be the warmest and how quickly it will cool down and the chance for rain in the five- day forecast. ♪ ♪keep on the sunny side ♪always on the sunny side ♪keep on the sunny side of life♪ ♪keep on the sunny side ♪always on the sunny side ♪keep on the sunny side of life♪ >>> forest and wildlife crews are cleaning up an underground fuel leak, which happened back in 201. on monday crews will begin removing about 2,500 tons of contaminated soil from that area. the u.s. forest service says they have removed some trees in the area, but they plan to repla

so facebook apologized. video and marketing partnerships david fisher writing, while this is only one of the many metrics marketers look at, we take any mistake seriously. our clients' trust and belief in our metrics is essential to us and we have to earn that trust. and on this news facebook shares ened down 1.6%. premarket they were trading fractionally larger at light trading. wells fargo issued a note saying they are not worried about the implications of this step saying ad agencies are worried on the cost per view rather than viewing time. we'll see if facebook's arrives use this now. >> the question is, do you get a view count for somebody who trips on it for three seconds? >> well, yes. because basically you always do. >> so i try to shut it down because it accidentally starts playing on my computer. the first thing i do is go to the mute button and then click it off and away. >> facebook pays on the total number of views. even if you see for a second. i asked about this because some advertisers opt t

mixed. >> facebook, number ten, significant for facebook this week marks tenth anniversary of news feed. how has it changed? >> not just pictures of friend's kids and cats but a big way that people consume news. a pew study said large percentage of facebook users get news from that site and become a tension point with media makers because more and more relying on facebook to put out news. interesting to watch. >> and also need to track fun things that friends are doing and maybe we're doing. >> not going to do this are you? >> all right. >> post on facebook. there we go. thanks so much. >>> san jose is no stranger to tech companies, home to some of the biggest including sysco and adobe. and -- one of the biggest cities in bay area and california. there's been questions you and lingering problems around policing, homelessness and economic vitality. here to discuss is the mayor sam la carddo. lice nice to have you back. continuing to grow. median household income one of the highest in the country but as you know there are still problems. some of the worst roads in the country. substantial

the reason you saw it on facebook feed, there was an and facebook planned to that to bring ask net to africa. >> just incredible video. >>> if you have installed a car seat it's tricky. the process has gotten easier specifically in cars released in the past year. vehicles we seat safety. the lexus rx is the 2016 toyota prius. researchers looked at latch hardware lower anchors and tethers for children. >> when the latch hardware is difficult to us parents make mistakes. >> all the vehicles that received a perfect score allow the middle position. that's the safest spot for a child to sit. >>> if you're looking for permits there's answers. paper applications for the 2017 spring hunting season will be available. online applications will start in a few weeks. >>> the government has awarded wilcox an american classification for their growing regions that of exceptional grape growth, good reputation and characteristics that sets >> it's unbelievable. i think they like it. it's like virtual reality is old. researchers are focusing on seniors and the emotional affect. >> i feel for the people

links to facebook's content as opposed to links to outside content. visual information opposed to textual information. campaigns have to be very sensitive to looking at their analytics and the data that they have coming in about the reach and engagement that their content is receiving on a platform such as facebook, in order to figure out sort of what is going to be the most effective content we can use in that moment of time. they have to adapt to changes in things like facebook's underlying algorithm to reach enengagement on their platform. >> host: daniel crease, university of north carolina at chapel hill. his first book, taking our country back from howard dean to barack obama. his newest book, "prototype politics," technology, intensive campaigning and the data of democracy. professor crease, has the digital portion of the campaign into the larger organization or still a separate unit? >> guest: this is something campaigns struggled with history, where does digital sit in a contrary campaign? i think one of the things you see when you look at hi

is facebook making money? david: facebook is making money.more ads that take to messenger and as of today we are rolling out the new appformat on news feed that an -- enables advertisers to buy and add that in one tap will get you in a thread with the business on messenger. we are creating more demand on newsfeed. gradually as we build the ecosystem we will have more supply on messenger. right now we are focusing on creating the ecosystem. emily: will you take a cut of e-commerce transaction? david: that is not the goal. facebook's business is advertising. if we can help businesses grow that is more by you for everyone. emily: you have new ways for developers to share box. do you have a about this turn into a spam-y experience? david: we have clear rules. what you are supposed to do and not do if you are a business on the platform. we have great control for people to block or mute conversations they don't want to get notified from. we feel good about that. emily: will there be a bot store? why isn't there one yet? david: i do not want to call

but "likes" on facebook didn't have the same effect. so - stop liking things... and actually comment on them. better yet... talk to your friends in person... trending this morning -- a picture you may have seen online. take a look. a tourist captured this breathtaking picture of a standing on the cliffs in yosemite national park at sunset. the photographer posted the picture on social media, hoping to find the happy couple. and it worked! sort of. the newlyweds want to remain anonymous. now time for your juicy question of the morning... 80 percent of us have done this. chance everyone in this studio has done this.but one of four people but one of four people are upset after they are done doing this?what is this? ???adlib if you are lookng to loose weight...we've got four of the best fall super foods that will help do the trick.... that's in 10 minutes. plus you're going to meet a young lady who has a passion for the arts...and needs help ####break#### on this week's wednesday's lady who enjoys the creative if you'd like to learn more about krista or helping a chi

why facebook is feeling it the most.x & friends first" continues right now. >> we start with the fox news alert. hurricane her mine making land fall overnight. >> drenching rains and flooding all across the gulf. the concerns are hitting up and down the east coast on this holiday weekend. >> fox team coverage janice dean tracking what's ahead. we start with jonathan live in panama city. >> good morning to you anna and jackie. things are tell tively calm here because i am on the western side of this lopsided storm. most of the damage on the eastern side and that's exactly where the city of tallahassee was overnight. take a look at this video. the storm hitting the capital city of florida more than 70,000 customers going without electricity including the campus of florida state. >> cedar key barrier island off the northern gulf coast of florida. experiencing record storm surge, some flooding heavy rains and heavy winds. fo tampa bay area had dramatic torrential rain at times and very strong gusts there in the tampa area. i

facebook blames the fire during an anomaly on the launchpad. no one was hurt. facebook mark zuckerberg in africa said i'm deeply disappointed over the destruction of the satellite for africa that would have brought facebook to everyone across africa. >> you probably want to know how to keep your grill clean and guests safe. >> that's always the problem, how do you clean that grill? >> michael is here from "consumer reports." >> people can end up in the er after swallowing a wire bristle from cleaning the grill. consumer checked out some alternatives to wire bristles and tells us how to safely clean your grill. >> reporter: cleaning up after summer grilling can be dangerous as wire bristles can lay down and easily be swallowed. it happened to robert. >> it felt like somebody shot me in the gut. i digested the wire and got to my lower intestine and pierced it. >> reporter: "consumer reports" checked out other cleaning methods. the 1$130 grill bot is a cleane using stainless steel and nylon brushes, does a good job on the surface but doesn't reach debris on the gr