last year facebook added a list of 58 gender options that you could choose from. it at ad59th option. fill in the -- it added a 59th option, fill in the blank. you can add your own identity. transgender supporters hope this will open up more dialogue and accept. >>> pg&e is -- anticipateddance -- acceptance. >> reporter: pg&e is upgrading miles and miles of pipeline. ktvu's tom vacar went along to see how it is done. >> reporter: helicopters, pg&e is replacing two 27 miles of power lines from highway 4. more than 50 miles of line in all. the helicopters erected new support arms at the top of the towers so the low arms could be removed. >> helps for ground clearance and we can put more capacity through the lines and reach further out with the power into the east bay. >> reporter: now they are installing new insulators. doing this from the air results in little or no environmental impact on the habitat under the tower and have far fewer employees making the dangerous climbs to keep up with the growing demand from the rapidly increasing population of users. >> increa

. >>> facebook adding multiple buildings to its campus. the new site at a price tag of $400 million has 21 different buildings at menlo park. it's not clear how the new property will fit into facebook's larger real estate plans since it is currently building a new campus on willow road but the company says it does want some public input. >> [ indiscernible >> why? >> i put a grocery. >> why? >> just because we wouldn't have to travel to, like, um, the city. >> reporter: what kind of businesses would you want in your neighborhood? >> up to the people. >> facebook says the purchase is an investment in the future and in the future of menlo park. >>> people who live near candlestick park are complaining about excessive dust and potential hazards. neighbors met last night with the city of san francisco and lenard, the company tearing down the stadium. they are concerned the dust from all the demolition work will cause health problems. lennar has a monitoring system but won't go into detail about it. >> they just will not cooperate with the commu

facebook was mentioned four times in ads. facebook reported that more than 65 million people joined the conversation during the big game. that's 15 million more than last year, posting commenting and liking 265 million times. now twitter with three mentions in ads saw fewer super bowl comments in facebook, but more than last year. that's over 28 million game-related tweets during the event. and score point for snapchat. they won the first ad mention by pitch perfect too. as for which brand won the social chatter, budweiser was the most talked about with its puppy ad. that was viewed 42 million times before the game even started and 78% of the mentions of budweiser during the game -- oh, there it is -- were positive. in fact, all of the most mentioned brands drew positive comments except for nationwide with that ad, voice by a dead child. sales force said 77% of nationwide mentions were negative. perhaps the biggest winner was youtube. people watched more than 3.2 million hours of big game ads and teasers which is nearly double

. >>> facebook adding some buildings to its campus like a new facebook user adds friends. the latest, the prolojis site, 21 different buildings in menlo park. what is facebook doing with them? it's not quite sure it says, but facebook says it wants public input. >>> let me put that back into grocery just because wouldn't have to travel all the way to the city. >> reporter: what kind of businesses would you want in your neighborhood? >> any business to help the people, you know. >> facebook says the purchase is an investment in its future and the future of menlo park. >>> people living near candle stick park are complaining about dust, lots of dust. neighbors met tonight with the city and lennar, the company that is demolishing the building. near concerned all the dust will cause health problems. lennar has a monitoring system but won't go into detail about it. >> they constantly violate. they will not water or do anything to protect us. >> san francisco's department of public health is looking into any potential health risks. >>> tonight we are marking exactly 50 weeks unt

you can say i will spend this amount of money on a facebook ad. that could be a huge benefit, like steve said -- >> that's different. that is using social media platforms to advertise. >> absolutely. which is different than putting out my own facebook posts and tweeting. it's important to remember the one you're talking about. >> so you could potentially engage with customers there. >>> if you are posting things on instagram, facebook twitter, you are engaging with your customers on a constant basis. that's important because you are building goodwill with them reaching them where they're putting their eyeballs. you have to keep in mind a customer is so much more valuable to you, you can sell and cross-sell products to them. it's so much harder to get a new customer. if you're maintaining that relationship with them on a regular basis with social media, meeting them where they are spending their time that can be incredibly valuable for your brand. >> the real issue is are you creating content that they want to read and engage with? that's tricky. >>

the 2010, facebook adding 150 million users on a trailing six month basis.re was a private market valuation of 23 billion. each of those are one third to two third the valuation of twitter today, despite the fact that facebook was on a totally different growth trajectory. my point there's more interesting investments in the sector including names like linked in and netflix which we've talked about in the fast. >> it's josh brown and jason you can weigh in, i'm going to push back on a couple things you said because i think they're important points that don't get communicated in dcf analysis and the like. number one, isn't it possible that twitter is partially trading based on a strategic value to a company like google and so even though we have to look at this fundamentally there's another component here that might not necessarily show up when you just look at earnings potential or mau and then number two, isn't it also possible that this doesn't have to be a billion users like facebook as long as they have a few hundred million of the right users, people who

this facebook ad promoted a kids event in the united kingdom called kkk wednesdays. of the wrong reasons. here kkk stands for krispy kreme club but after you decried this mishap online they removed the ad and apologized profusely. but still you are tweeting this has been a rough black history month. so it is a good thing we are celebrating black history in our own way. like the #historic poc where you are tweeting photos of every day people of color throughout history and we created the hash tag my black history and we'll share the best responses here on tweeple next week. and you can join us on facebook twitter and msnbc.com. >>> and joe biden was on hand with the swearing in of ashton carter and let's just say it is the vp's hands that are on show. boy: once upon a time, there was a nice house that lived with a family. one day, it started to rain. the house tried to keep out all the water, but water got inside and ruined everybody's everythings. the house thought she let the family down. they just didn't think it could happen. they told the house they would take be

. >> facebook is adding new tools to help people who may be considering suicide. he or she will now get a response from facebook offering to connection them with a help line worker or a friend. facebook recommends a help line to friends who see friends indicating potential self-harm or suicide. >> protesters in atherton say it's time. >> a bay area college forced to drop its football program. but some students are not giving up the fight to restore it. >> plus, a popular restaurant on the embark ucadero may have to shut down. >> and -- >> the bay area mew zishz who defied the odds to do the impossible. >> we continue in 60 seconds. stay with us. >>> one lucky driver this afternoon, the driver of his car flipped onto its roof and had just minor injuries after the crash. sky 7 was over interstate 80 in richmond shortly after the car collided with a semi truck. the chp is investigating what happened. the truck driver wasn't hurt. >>> well, it was the decision that stunned a small college. the cancellation of a football program that went back decades. chris nguyen was

. >>> facebook is adding new tools to help someone considering suicide. eople will be able to report posts that indicate a person might be thinking of killing themselves. facebook will send that person a message saying someone was concern said about them and they will give that person the option of talking with a mental health expert. the new feature will be rolled out over the next few months. in 2013 more than 41,000 committed suicide, that is one suicide every 13 minutes. >>> a trail of blood, a broken screen door and a brawl, police give us their theory about how a homicide in hushingialies began and what -- hercules began and what the suspect might have been after. >> medicine, groceries, hundreds of deliveries not being made in san francisco all because of a new area code. >> first, rehabilitated birds back into the wild. >> we can make a difference in the community by raising money to save them. >>> new clues after a man was found dead inside a home in hercules. it is the city's first homicide in two years. but investigators don't think the suspect

previously facebook simply added the word remembering to a person's profile. you can choose a legacy contact to manage your page. that person can respond to friend requests and make posts. they cannot delete old posts or request to have your account deleted after you die. i don't know. it is a creepy story. >> i don't want to think about that. >> it's been a year since colorado became the first state to legalize pot. so just how much did the state make in revenue? $53 million. that may sound like a lot, but it is actually less than expected. one reason experts underestimated the number of people who would stop buying pot illegally. legal pot is more expensive because it comes with a 28% tax rate. fewer people switched from medical marijuana which is taxed at a lower 3%. this takes the argument away from the statement. >> legalize it to bring in the tax revenue. that is not a lot in the grand scheme of thing. thank you. we will have more from cristina in the next hour. 5:00 a.m. in the east coast. "early start" continues right now. >>> the cease-fire in ukraine

just last year, facebook added a cut tim tab under gender which includes 50 options.e's another problem with the eastern span of the bay bridge. this time it's the $4 million elevator in the signature tower of the new bridge span according to the chronicle. caltrans says there's problems with the elevator's door and drive shaft. this is designed to give maintenance workers a ride to the top of the tower but it was also used for a unique view of the bay. caltrans says the elevator is still under warranty so the manufacturer will cover the cost to fix the problem. >>> and this morning, staples announce it is buying office depot for more than $6 billion. the two companies have a total of 4,000 stores and annual sales of $35 billion. staples expects the deal will save $1 billion and improve buying power and decrease costs. anti-trust regulators blocked the same merger back in 1997 but analysts now say aim ma ston, target and -- amazon, target and walmart have moved into the sales since then and expect the deal will go through before the end of the year. >>> 7:43. i can't

facebook previously added words remembering to a person's profile after they died.ll manage your page. that person can post information and respond to friend requests. they won't be able to read messages or delete old posts. you can simply request to have your account deleted after you die. that word remembering, that comes from your family that notifies facebook when you die and they ask for an obit to confirm that. >> thank you. good to see you. have a great weekend. thank you for joining me this morning. >>> a lot of news to get to this morning, including isis gaining ground in iraq with fighting taking place near u.s. marines. "new day" has more on that. it begins right now. >>> isis back on the offensive. >> if isis is defeated it has to be defeated by the muslim nations in the region. >> the president has tied his own hands and wants to tie his hands further. >> navy s.e.a.l. team six. >> thank you note unsigned and attached to it was a piece of fuselage. >> that relationship is questioned by members of the special operations community. >> many people here bel

revenue, aiming for ads to make up about one in 20 tweets the average user sees and the company is, quote, well below that now. here we are back to the conversation we had about facebookhow much of an ad load can the user tolerate. jon? >> it seems dangerous to me in the same way that i kind of question this pinterest deal, not in principle, but just if they don't have the right data to know what you're interested in, those ads become a nuisance and then that can affect engagement and you don't want that to happen. >> let's talk about even the bigger thing related to making those ads useful. they bought the company called niche started by rob fishman. we bought his prior company at buzzfeed as a matter of fact and i e-mailed him on monday because he runs sort of an on-line talent agency for vine stars. i e-mailed him monday and said i need vine as far as for a campaign. why is that? if you're a media company you're now in the idea business. i came here from a media agency about 20 minutes ago. the first thing they say to you when you walk into a room, what's your idea? what's what should we do with you? twitter is no doubt being asked the same questions when they walk

also listen for anything about ad sales. facebook is grabbing more ad dollars out there. keep in mind, though, disney, this is a staunch meeter, i should say. it is a matter of beating estimates for 15 straight quarters. bob in the 4:00 hour? >> i don't know. >> he will do the earnings. bob will come on cnbc. then mount st. helens wra and her great team are going to dissect the whole thing. >> that's right. >> it's full disney. measles might come up. we're also about to be talking about that here in a few minutes. i also learned that meg terrell is a spectacular singer. many people are blaming the decline of homeownership on the millenials who just simply can't get credit or maybe don't have any interest in owning a home. if that's true, your next guest says it could change. >>> plus, it is your last chance to guess this mystery chart. it's a company stock market that's hitting a near seven-year high. very commodity-based economy, folks. that's another hint. if you don't know by now, shame ow. >> meg terrell's singing career in the future. when the moment's spontaneous, w

on facebook, comment on the ads, and you u can follow us on twitter.ch any our interviews at wjla.com. have a great week. [captioninperformed by the national captioning institute, which is responsible for its captn coent and accuracy. visisit ncap.org] >> this week on "government tters" -- >> big data is being used today. we have a lot of work to do to see that policy catching up with us. >> hhs tries to build a learning health system. >> my ofof the instances we have seen is all preventable. >> the first of its kind gsa publishes a cyber media social vandalism toolkit. >> a lot of people sayay the government never tell some why there is a delay. >> why does the procurement process takes so long? "government matters" starts now. [captioning performed by the national captioning institute, which is responsible for its caption content and accuracy. visit ncicap.org] >> to our viewers around the world on the american forces

mood follows likes of the google and facebook who added pool tables and game rooms in their offices. >>> i'm happy i can getaway with a cup of water, pens also that is in the an office but who wouldn't want to have it. it looks like fun. >>> still ahead on "eyewitness news" a mysterious cell phone thief, it can be easy to find but not so easy to get rid of. >> jim donovan will have that story up next. compromise? middle ground? does it really look like we're holding anything back? longhorn's dinner for two for $29.99. choose two of 7 entrees. like the grilled portabella sirloin or the parmesan crusted chicken. plus two sides, two salads & a shared appetizer or a dessert. it's a deal without a single concession. longhorn steakhouse you cant fake steak. and for lunch try our new tavern steak sandwich or get any of our steakhouse lunch combos starting at $7. jim: standardized testing has gone from a nuisance to a concern to a crisis. michael: we have this finite amount of time, and yet we're spending so much of it on this unproven standardized test when we really should be using that ti

. >> well, you know -- >> that was a facebook moment. >> ad revenue accelerated. user growth, disappointing. >> loss. gap basis. >> only four million. >> that's the problem. that's the whole thought. mau's. why do we use these metrics. i feel like we're making up metrics. it's flattening out. >> we are. we are. we are. we are -- everybody is making up metrics. that's what happened with the internet boom back in 1999. >> do you know how many users there are on twitter in total? , including us. >> 80 million. >> 288 million. >> give me some credit for that one. pulled that one out of somewhere. >> i know where you pulled that one out of. thank you, herb. it's difficult backing on the of herb's driveway, by the way. lucky i missed gatsby. >> time for something we do every day around this time, approximately. it's so-called "street talk" giving the analyst calls on stocks you need to know about today. first of all, why don't we take a look at best buy. this is a rare upgrade. oppenheimer yun grading this by outperform with a $43 target. >> gatsby, somebody was run ove

the ad posted on facebook was for the krispy kreme klub, not the clue clucks clan. people were upset. the event will go on tomorrow presumably with a new name. >> for many, it was a day off to play in the snow. there you go, a d.c. tradition the annual giant snowball fight. it was moved to a new location because dupont circle park was arathi cleared by crews, so the fight took place at meridian hill park. for a second your in a row hundreds of people showed up and mike conneen was caught in the crossfire. >> look like he loved every painful moment of it. in new orleans, they are partying big time celebrating mardi gras. it is fat tuesday. the last day of the cardinal season, before ash wednesday which kicks off lenton season for christians. i'm sure there was not a single collect beverage. >> no, and they are really bundled up. >> not as bad down there, but we had a pretty sunset this evening if you caught it. our photojournalist this at they national mall. the clout started rolling in during the late evening. it will stay dry tonight. be forewarned, even though the

hillary clinton state department spent $650,000 on ads to get more facebook friends for the state department facebook. all along, letting people go. security after security. there is a 16 person security detail led by colonel wood. he said we ought to stay. the ambassador thinks we ought to stay. the cables become more frantic. they are sent home saying we think that we are at risk for an all-out assault. 9/11 comes. the attack said nothing to do with the anniversary. the ambassador says -- he sends more cables home. the attack happens. being killing of the ambassador happens. we have hillary clinton and i asked her, did you read the cables? she brushed me off as if, i'm too important to have read those cables. maybe you didn't read the cable asking for more glassware in bulgaria. this is a cable saying we have a life and death problem here. you didn't read the cables. i looked at her, and said to her, by your actions, by your dereliction of duty, by not providing security for americans, you have absolutely precluded yourself from ever being considered for higher office. [applause] to get bi

basically we think there's 23 to 36% upside of facebook shares right now and ultimately we think over the long term, with the shift of $200 billion global tv, adk core facebook and instagram would be big beneficiaries and facebook is one of our top picks this year. >> do you worry about having a forecast that goes out that far? another five years? >> yeah. i'm sorry, i'm having trouble you. apologize. >> no worries. let you go. great note worth reading. john blackledge joining us from cou wan. we should point out facebook around 77 bucks, price target 91 and not the first person to take a look at the citi, mark may, doing the same thing. >> yes, indeed. the part i worry about here is when you start to justify one company based on the valuation of another in the same space, because that kind of self-justification starts breaking down eventually. i wonder the overall size of the advertising market. it's only so big. so can all of these succeed? can you get pinterest worth billions and twitter worth billions and instagram worth billions. some content company or consumer packaged goods company will have to have a lot of extra billions to justify -

. >> the survey also shows another reason the kids are unliking facebook, too many ads. shot up so people know we're on the air right now. >> it's happening. >>> it's actually going to happen. it's going to rain. >> it's going to? >> who would have thought. i'll put it on instagram. i already have . it's already there. don't you worry. if i would have told you on january 1st the first rainfall in the bay area would be about february 5th, you'd have said i was a liar. it was true. we'll wait till thursday but when it comes it's going to be coming. we have a super bowl next year. we have a special report tonight in a matter of 15 minutes. right here on kpix 5. we're calling it countdown to gold. there's levi's stadium. that's coming up in 15 minutes. we have the broadcast coming up right at 7:00 with ken bastida and the montana family. oakland, 65 degrees. san francisco 63. santa rosa currently 61. in the south bay overnight tonight san jose santa clara your low 47. could be fog in our inland valleys including santa rosa, napa, concord. mid 40s for you oakland. san francis

facebook. too many ads. >> yeah. well. that's true. >>> all right, well valentine's day around the corner and starbucks and match.com want people looking for love to meet on a coffee date. a meet at starbucks that is feature has been added to the dating site and it allows users to send messages asking for a coffee date. and helps select a convenient starbucks for the meeting. the giant is also planning the world's largest starbucks date at select locations on february 13th. the stores will play reromantic -- romantic music and provide photoprops so you can take photos of your date and enjoy your latte. >> okay. >> at the same time. >>> it is 5:20. our red light runner sends a biker off his motorcycle. still to come in the next half hour, his lucky landing and as you saw, all caught on camera. >> and i'm dennis o'donnell, coming up, the las vegas odds are out on next year's super bowl. what is joe montana thinking of a possible raiders and 49ers match-up? his reaction coming up. >> and what is cool about your school? you ca

facebook. remember yahoo!'s mobile ad revenue was 4% of the overall market. google is at 35%. . meyer did tell us today that mobile adebayor revenue clocked in at $1.2 billion. the mobile ad business growing really fast. >> josh thanks. listen, i was distracted for a moment there by her voice. it sounded worse than usual, josh. do you know, is there anything in particular wrong? >> no kelly. there weren't any questions about that. she answered questions for a long time took a number of questions from the press, answered every one. no issues at least here about that kelly. >> yes. just curious, josh. thanks very much for joining us. appreciate it. josh lipton is on the west coast. lance is here from mashables to give us this take on this big conference for mobile developers and whether you think this is going to move the needle for yahoo! >> this is a fantastic move. obviously yahoo! has to present itself as a mobile first company. that is critical. they have the model of facebook which did exactly that. we will focus on nothing but developing mobile apps that experience. for ya

. >>> controlling facebook from beyond the grave, the feature added today to give a friend access to your father-in-law even after death. >> a couple of people are still -- to your page even after death. >> a couple of people are still trying to figure out the confusing no parking signs and avoiding a ticket seems next to impossible. now a wusa9 investigation uncovers d.c. giving out tickets even when you're legally parked. see how we got the district thank you for being a sailor, and my daddy. thank you mom, for protecting my future. thank you for being my hero and my dad. military families are thankful for many things. the legacy of usaa auto insurance could be one of them. our world-class service earned usaa the top spot in a study of the most recommended large companies in america. if you're current or former military or their family, see if you're eligible to get an auto insurance quote. >>> when hackers broke their way into anthem's databases, it put 80 million customers at risk for fraud including thousands in nearby virginia. today the federal trade commission has some advice

i've posted the ad on my facebook page. take a look at let me know what you think. >>> time now 11:50. >>> coming up a special treat for those of us who loved watching the show "saved by the bell." back in the earl '90s. the reunion that will make you laugh and question why no one ages in hollywood. >>> plus how long will we have to deal with this bone-chilling wind out there? is our weather going to you guys can just leave your coats right over here. wow. your bedroom is amazing. oh, thanks. we worked with a designer from havertys total refresh. oh, i cannot believe people. what? covering up your new bed like that. it's okay. what kind of animals did you invite to this party? we can help. much better. refresh your space with an extra hundred off every thousand at havertys. plus enjoy 36 month no interest financing. havertys. discover something you. >>> i'm mollette grown at the live tefk. just in house speaker john kerry hoping pope francis will visit the u.s. capitol in september. exact date september 24th and speak to a

talked in the analyst day abouting is 1.2% ad loads on facebook versus 5%. a lot of room to run. the monetization is about $5 billion, $11 billion looking to increase revenues and the other 5 billion from maus and engagement is the last piece so all three are very important. >> we'll check back in. get back on the call that's six minutes in. in terms of the trade, guy adami, and the after-hours trading that we've seen, what's your inclination? >> stay with t.enough people barb this thing. twitter continues to go higher. there's a lot of story left to be told here. >> right. >> but when i say facebook moment, i'm not comparing it -- i'm comparing the stories, you know. facebook. >> in terms of the stock. >> the ceo was under siege and same thing going here. that's why i think you'll continue to see twitter move higher from here. >> seems like dick costolo has bought himself more time. >> i think so, too. kudos, steve. >> let's leave on that note. >> the true reaction after hours, you have the stock sell off. >> yeah. >> it just goes to show you how confused investors are. they don

ads. go to facebook and click over to the wjla facebook page and join our conversation and we'll be sharing some of your responses a little later in this hour. >> one more note here a health matter was really on the minds of many people at the super bowl because the potential for an outbreak of measles was there. the centers for disease control and prevention went so far as to ask anyone showing any symptoms to avoid the game there in glendale arizona. arizona is one of 14 states where the c.d.c. confirmed cases of the illness in january. most of those 102 cases are linked to an outbreak that started at disneyland last december. it is an illness that spreads quickly and easier than some may think. >> it's so contagious that if somebody has measles and they're in a room and breathing because it's spread by airdroplets and then they leave the room and an unimmunized person walks into that room two hours later, there's a 90% chance they'll get infected. >> it's a serious disease and it will be terrible if we have preventable illness, even death from this disease that's preventable with a safe

facebook. the social media giant also owns instagram. >> according to the survey those ads that now pop up in theook feed are another reason why teens say they are opting out of the site. >>> always watching always tracking wusa9 first alert weather. >> let's start with a live look outside, our live, very nice, generally clear, brisk and temps are falling and wind chills are falling. the wind are howling, down -- winds are howling, down to 34, relative humidity 44%, winds northwest at 25. that's an average wind, pretty impressive. let's talk about wind chills. feels like it's 21 downtown. everybody else feels like it's in the teens. 16 in leesburg, frederick, feels like it's 15 in martinsburg and even gaithersburg feels like it's 12 and 7 up in hagerstown. so it's going to get colder tonight. you going to the wizards game tonight, dress for the teens. wind chills late tonight super late in the single digits. the bus stop temperatures will be cold but no wind chills to worry about. i think 18 to 28 is probably cold enough for you and the kids. now a cold tuesday but milder wednesday. the arctic ai

facebook, specifically? >> again, in a lot of these countries, there is not a big ad market yet. it is not that we won't do it eventually, but right now for our business, the main thing we need to do is -- we our focused a lot on the quality of the ads. doing that in the developed europe, it.s., asia, is going to be the biggest driver of profitability and revenue, not trying to make ad markets out of countries that are just coming online. >> once you get people connected, once you have the power to reach them, how do you use that power? >> are you talking about us, or people specifically? >> i am talking about facebook. >> for us, it is all about enabling people. we worked with eric tell -- with airtel in zambia. they were the first to roll out a suite of basic services. within weeks we heard amazing stories coming in of people using the internet. an expectant mother using the internet for the first time to look up safety and health information for how to raise her child. a poultry farm in using facebook and setting up a page in order to sell multiple times more chickens than he

facebook, specifically? mark: again, in a lot of these countries, there is not a big ad market yet. it is not that we won't do it eventually, but right now for what our business, the main thing we need to do is -- we our focused a lot on the quality of the ads. you doing that in the developed world, in u.s., asia, europe, it is going to be the biggest will is going to be the biggest driver of profitability and revenue, not trying to make ad markets out of countries that are just coming online. emily: once you get people connected, once you have the power to reach them, how do you use that power? mark: are you talking about us, amark: are you talking about us, or people specifically? emily: i am talking about youemily: i am talking about facebook. mark: for us, it is all about enabling people. we worked with airtel in zambia. they were the first to roll out athey were the first to roll out a suite of basic services. within weeks we heard amazing inwithin weeks we heard amazing stories coming in of people using the internet. an expectant mother using the internet for the first time to

assigning $33 billion valuation to facebook's instagram unit saying it sees users more than doubling by 2020. they say, jim, according to their surveys, it has most pent-up ademand. facebook at 91. a big part of the business. >> i think it can happen. my charitable trust owns. 11 employees, one of the great follies of zuckerberg, what was he thinking? and of course it turned out to be amazing. i think whatsachlts pp will bring in a couple billion new people on facebook. this is a man people underestimate. a lot of people saying short squeeze. i'm saying the stock should have been up because the quarter was great. these valuations are not wrong. remember we also have venture capital valuations yesterday pinterest, no. facebook's a profitable company. do not confuse lack of profit with profit. facebook is not expensive when talking about 2017. and that's the way they do it. >> front business page of "times" snapchat and the valuation, race continues. the word "unicorn" a household term. >> you read these, people say it's overvalued people wish they had notten in. look there are prominent people who are from old tech saying could there be a bubble? i think the

hillary clinton state department spent $650,000 on ads to get more facebook friends for the state department facebook. all along, letting people go. security after security. there is a 16 person security detail led by colonel wood. he said we ought to stay. the ambassador thinks we ought to stay. the cables become more frantic. they are sent home saying we think that we are at risk for an all-out assault. 9/11 comes. the attack said nothing to do with the anniversary. the ambassador says -- he sends more cables home. the attack happens. the terrible tragedy happens. killing of the ambassador happens. we have hillary clinton and i asked her, did you read the cables? she brushed me off as a, i'm too important to have read those cables. maybe you didn't read the cable asking for more glassware in bulgaria. this is a cable saying we have a life and death problem here. you didn't read the cables. i looked at her, and said to her, by your actions, by your dereliction of duty, by not providing security for americans, you have absolutely precluded yourself from ever being considered for higher offic

. >> pam: and it follows the likes of google, facebook yahoo among others. who have added slides, interior gardens, to their offices. >> reporter: tonight because of high pressure off the coast we would deal with clear skies. but we may have had to an f o g. overnight. by the afternoon. nothing the sunshine and temperatures will quickly warmed up in the mid to upper 60s for much of the bay area . >> reporter: dress warm glow to mid 40's across the day upper '40's mid-50s. by tomorrow afternoon temperatures will quickly warmed up to mid to converse '60s and the east and that a handful of mid-60s and the peninsula and to the '60s very easily. >> reporter: 69 degrees for thursday and friday and saturday will have a chance for scattered showers and maybe even a bottle of founder. --rumble of thunder. >> reporter:www.snowbomb.com >> reporter: interest rates are really important. >> reporter: the bank makes lend you money at a low cost. >> talking about congress today. say that they will raise interest rates this year. it will lean that way because of the market is improving. th

. >> facebook gets 60% of their ad revenue from mobile. d.c.tting to that number -- do you see your self getting to that number? >> i would love to. they have been pointing the way. if we step back and look at the industry, we would tell you that yahoo! is certainly top five, maybe top three mobile companies in the world at this stage. facebook is clearly the leader in terms of their innovation and growth right now. there is no opportunity for us to do the same. native advertising has been very, very big. search has as well. we come at it from two sides. the display side and the search side. that is a unique position for us to be in. we are the only company that has those two assets. >> i don't think people realize how much they use yahoo! assets. we were showing an interview with ruth bader ginsburg. she sees herself on tumblr. a supreme court justice looking at one of your products. maybe she saw it on mobile. how do you make money off those things? i used tumblr pate choux on as well. i don't see how i am contributing to your bottom line. >>

facebook and twitter generating in the neighborhood of 70% or 80% or more of ad revenues from mobile l number facebook is 15 twitter ranked 12 behind tribune broadcasting. >> in terms of its percentage of time on mobile right. there's a lot of sites, remember. >> yes. >> that's the other reality. >> if i look at total digital population one is do do. two is yahoo! facebook. those guys' ability to monetize that is different if you look at marissa mayer. >> i think one of the ways to think about it is if you didn't have a well-developed advertising business before then mobile is all upside. but if you had a well-developed display business before mobile is a little threatening because the cpms or prices paid are lower than on display. i think they'll get higher. but if you could be looking at a pressure point if mobile is on top of what you've already got. >> referring specifically to google? >> no, no no i wasn't referring specifically to google. i'm referring to the large properties generated most of their revenue historically from display advertising. there it's trickier than somebody

ads, they're objects. and we'll distribute them across facebook. huffington post is the number one on facebook. ll either see our brands on the internet and on mobile and ott. that's what we're about now as a company, as a universal distribution company for content and ads. >> what our viewers don't know is that you don't ever sleep. you came from google. you have that competitive silicon valley fight in you. tim, thank you for coming on. we appreciate it. tim armstrong. aol chairman and ceo. we're less than an hour away from more results from major heavy hitters. tesla, cisco, and whole foods posting quarterly earnings after the bell. david asman and i will get them to you immediately distill them including many surprises and market reaction. you cannot mix it, right here on fox business. the closing bell, now 40 minutes away. the isis threat. president obama asking congress for the authority to use military force against isis terrorists who have murdered five us hostages, not to mention thousands more people. we'll bring it to you live as soon as it happens. the president about to take the mic

ad spot. we are also awaiting stats from facebook and twitter on the value of social chatter compared to last ross tv and social that could help expand impact of ads, even if fewer people watched. there's no huge social media moment that came close to ellen's most retweeted selfie ever which was last year. very exciting evening. even if the ratings did not stack up. appreciate it. season three of house of cards hits next sunday. one analyst joins us this morning. "squawk alley" will be right back. you can't learn much from that. but take data from millions of tweets, combine that with your company's supply chain and sales data. apply ibm analytics and expertise, and all of a sudden, you can learn which bikes to build, what to make them from, where to sell them. because barbara and the world just told you how to build a better bike. there's a new way to work and it's made with ibm. ameriprise asked people a simple question: in retirement, will you have enough money to live life on your terms? i sure hope so. with healthcare costs, who knows. umm... everyone has retirement questions. so ameripri

ad? >> it does. this game that broke all records, the most tweets 265 million interactions and posts on facebook. >>? >> oh, yeah. it helps to justify the outlay of the $4.5 because they can get a longer runway for the social buzz before and after so it extends the week of the super bowl week. >> and how do you think the big spenders during the super bowl the anheuser-buschs of the world, did they do better this year? >> i don't think so. they were not bad ads but they weren't great. i talked to my colleagues we had favorites but they weren't break out. >> it was about lock tite. thanks for being here. >> that does wrap things up for "the reid report." i'll see you tomorrow here at 2:00. and go to "the reid report" at msnbc.com. and punxsutawney phil saw his shadow so that means we have to watch more weather. >> we're going to follow your lead and talk about the super bowl ads and the superbowl around it and the politics and more talk about the superbowl and that terrible call that marred the whole game. what were they thinking, joy? >> i don't understand. ari was so upset, he couldn't come in. than

facebook, specifically. mark: well, i mean again, in a lot of these countries there is not a very big ad market yet.o, it is not that we won't do it eventually, but right now for our business, the main thing that we need to do is continue making -- we are focused a lot on the quality of the ads and business experience. doing that in the developed world -- in the u.s. and europe and asia and a lot of places there, is actually going to be the biggest driver of our own profitability and revenue, not trying to make ad markets out of countries that are just coming online. emily: now, once you get people connected, once you have the power to reach them, how do you use that power? mark: are you talking about us or people specifically? emily: i am talking about facebook. mark: well for us, it is really all about enabling people. we worked with airtel in zambia. they were our first partner to rollout the suite of free, basic services. and within weeks we starting hearing these pretty amazing stories coming in of people using the internet. so an expectant mother using the internet for the first time to look u

ad markets. fact, we will probably lose a bunch of money just because supporting facebook as a service and storinghotos costs money. we will probably not offset it by making much. >> he said connectivity is a human right. if that is the case, why not get access to the complete internet? why not just a few specific apps? it comes down to the economics. if you look at things like text messages, services like search or wikipedia or health information, that can be delivered for relatively cheap. it can often consume less than 1% of the overall infrastructure. if you are thinking about building something to be offered for free, he needs to be cheap. -- it needs to be cheap. we found a series of services that can be offered that will still be profitable to the operator. this would be something like 911 in the u.s.. even if you do not have a phone plan, you can always i will 911 and if there is a fire or a crime, you can get basic health. we think the internet should have something like this as well. if you do not have a data plan, you should have access to basic health information, basic communication t

facebook and twitter. they are kind to have less intrusive ads, ads that do not come with demographic profiles of people. they will not target specific -- wedding rings to single people on facebook. their way of doing this according to their blog posts is through entertainment. if you look on snap chat, you can look at stories from cnn people, food network. their plan is to have traditional media with traditional advertising, not demographic profile -- >> sounds like a pinterest overlay. >> kind of. they're giving people a sense of traditional media not just the types of newspeople sure a lot -- share a lot. the news that cnn deems important for teenagers. >> simon, who is to say that just because they belted -- built it -- >> they will come >>. >>exactly. google has failed, twitter is struggling. no guarantee that snapchat will succeed. >> we use the term struggling relatively. facebook is a $200 billion company. twitter is a $30 billion company. snapchat is growing likely faster than twitter. advertising businesses follow the eyeballs. snapchat have been executing well with these products. discover is a

hillary clinton state department spent $650,000 on ads to get more facebook friends for the state department facebook. all along, letting people go. security after security. we get to august. there is a 16 person security detail led by colonel wood. he said we ought to stay. the ambassador thinks we ought to stay. the cables become more frantic. the cables are sent home saying we think that we are at risk for an all-out assault. 9/11 comes. the attack said nothing to do with the anniversary. the ambassador says -- he sends more cables home. the attack happens. the terrible tragedy happens. the killing of the ambassador happens. we have hillary clinton and i asked her, did you read the cables? she brushed me off as a, i'm too important to have read those cables. i was like, how many countries were more dangerous than libya? maybe you didn't read the cable asking for more glassware in bulgaria. this is a cable saying we have a life and death problem here. you didn't read the cables. i looked at her, and said to her, by your actions, by your dereliction of duty, by not providing security for am