can hire thousands of people to try clean up different things that are going around, but, you know, facook has 2 billion people using it a month, at least 1 billion every day untold billions of pieces of content circulating on there. there is noay that tens of thousands of people are going to catch this. their big thing is a.i. >> artificial intelligence? >> yes. what they say is that they can sort of use these tools that are essentially just sg for patterns and all of the texts and videos that people are uploading and sayat looks like hate speech, that looks like an incitement of to violence. they saythver time will be able to dramatically reduce the amount of hate speech on t platform. i believe them. that is an effective tool. they are having some success with it. the issue has tended to be that the problem is bigger than their efforts to contain it so far. >> and there is also the additional problem of bots. that is something that is taking off on its own. you know, human users still account for much of the hate speech on, you know,on social media, but there are all these automated bot