nothing more constraining than having to deal with the day-to-day, having to deal with the scrutiny and fasbur public companies. but, you know, they want to grow, they want to grow internationally. they are really -- they figured it out, figured out the second screen, the 140 characters is perfect. you know, tv is kind of a lean back experience, but if you lean back too far, you fall asleep, so this allows people to engage but, you know, in achievable, bite-size 140-character moments. so they've really figured out the second screen thing. and it's time to -- going ipo is a great pr opportunity. i think it makes sense for them but it's not going to be -- it'll be more satisfying, less fun as you go public. >> you know, zuckerberg made some comments recently where he said that he'd been very afraid of going public. now he wishes maybe he'd gone public a little earlier. if you look at the time line for twitter, are they doing the right thing by going public now, you think? >> i'm not on the inside of what the cash needs are and all the rest of it. in fact, i'd like to mention that we just annou