before that in the early 1980s kim was on the executive fasttrack. she grew up in account of hard-working entrepreneurs. she learned the relationship between hard work and success, and after she left college she enjoyed a lot of success, in a number of different businesses. eventually she ended up at one of the nations largest funeral companies, and there she sold preneed funeral services. she saw this as a way to combine hard drive in business with her desire to help people through her work. and as before she was very successful in that business. it after a few years she began to notice that there was a need, and niche to be filled, classic entrepreneur. and that was she saw that in the funeral industry the merchandise that was sold was marked up a significant amount, caskets, for instance, would be marked up anywhere from 250-600%. she began 600%. she began to think, how could i put together a business model that enabled me to sell the same merchandise but at a much lower cost. so she eventually left the funeral business. she joined up with dennis