one of the things that's required to apply for a franchise is to put a document together called an fdd. it's a franchise disclosure document, and it essentially memorializes every part of the business. a franchisee is going to want to see a detailed inventory management system, clear procedures for storing, ordering, and labeling products. they're going to want to see a clean and thoughtfully designed facility with the correct workflow and the right equipment. and they're going to want to know that the franchisor has thought through every little detail. and when there's a problem, they've come up with the solution. but tony hasn't done any of those things. i wonder if what happened with tony is that because he doesn't have the process set up internally, he wasn't able to transfer that knowledge and that process into a document that somebody was able to digest, get comfortable with, and invest in. oh, thank you. okay. is this -- hi, ma'am. how are you? freyda: i'm good. i'm freyda. lemonis: i'm marcus. freyda: hi, marcus. nice to meet you. lemonis: are you the bookkeeper here? freyda: i