a so-called peer-to-peer outfit, flightcar allows customers to rent and drive other people's cars.works. let's say you're going out of town. instead of leaving your car at long term parking, you'll drop it off at san francisco's flightcar. then they will rent your vehicle to someone coming into town. >> the big draw, i think, was the convenience. the price. and the type of cars they had. >> reporter: while others may just see cars coming it in different airport lots, these three saw an opportunity. >> thousands of cars that are owned by different people, paying $18, $30 a day just to have them sit there doesn't make sense. >> reporter: rates for renters are rock-bottom, starting around 4 bucks a day. and how does that compare to avis or hertz? >> you'll probably be paying at least around $40 or $50 a day at, you know, one of the major rental chains. >> my car's not doing anything, why am i just paying for it to sit there. >> reporter: flightcar launched in summer 2012. and with their locations at boston's logan airport and here in san francisco, the company says they now have an av