back in 1998, the nonprogrammers were rare, but fran craig did not let stereotypes or label slow her down, and that is why her unassuming company is so profitable today. >> i just knew it had to work because it was a problem that needed to be solved. helpr vision is to companies run more efficient operations. >> instead of having a timesheet system here, and expense report system here, many of our competitors operate like that, budgeting, planning systems, reporting system, general ledger, and they cobble them together with chewing gum and rubble brands. ours is all-in-one. >> we wanted to look at a variety of other options and how people are using mobile devices. >> greg sees beyond the status quo and hurlers do not scare her. webe are doing a lot of based development. somethingwe could do where we could get immediate results. i focused on our customers like merck, mci, something where we could get immediate global one, freddie --ticipated, and ask them actually i wrote a proposal to them saying, fund this and we will give you so many licenses. >> unanet software is constantly being