fran holland with the details. >> makers of advil and kped rein creating a merger creating the biggest consumer health company in the world. they announced the deal on wednesday. they generate ane com $2.7 billion in revenue a year. >> we announce a deal strengthens to you two businesses and creores value shareholders. >> this will sell somee of best known brands. glaks o will own 68%. pfizer the the they say this merger will make the company the industry leader with7% of the overall global market. >> the new consumer business is going to have suchignificant scale we will be number one in pain relief, number oir in reory, number one in vitamins,inerals and supplements, leader in over-the-counter skin health and top one or two player in 10 1 o thbigds markets in the world, including by the way, the u.s. >> the ceo of glaks o smith klein, ema whamsly emphasized the b uked drug maker to fund and focus on drug research. >> it allows us to strengthen on theumber one priority of pharma pipeline by theta incremen cash flows over the next few years there by creating two focused uk-based global