let's talk to frank luntz. _ taking nothing for granted. let's talk to frank luntz.ut her? what's great about this as we can _ feel about her? what's great about this as we can still— feel about her? what's great about this as we can still define - feel about her? what's great about this as we can still define the i this as we can still define the places— this as we can still define the places that are going to matter more than any— places that are going to matter more than any other, which is pennsylvania, wisconsin and michigan. that is going to determine who gets _ michigan. that is going to determine who gets elected, and harris and trump _ who gets elected, and harris and trump are — who gets elected, and harris and trump are both trying to appeal to what i _ trump are both trying to appeal to what i call— trump are both trying to appeal to what i call the paycheque to paycheque voter. not really blue—collar, not middle—class or working—class, it is of the people who are — working—class, it is of the people who are struggling week by week or month— who are strug

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while joining us now is pollster and communications strategist frank luntz. thank you for being here, frank. i mean, listen, we were talking like two days ago about about the potential of whether biden would say in the race or not now here we are just like 48 hours later and the entire landscape has changed. but voters have been saying that they did not want a 2020 rematch, right? well, they're not going to get one this time. how does this decision impacted? first off, landscape even changed, said, i did one minute, we're looking at these colorful dance and now we're looking at the white house and then i got to change it up, you know, this does open it up. we have only 4% are undecided between trump and biden. now as you look at those numbers, the undecideds have increased the states that matter are still the same states pennsylvania, wisconsin, michigan. the voter equation to actually get to that, to those states has changed republicans are still doing surprisingly well among working class voters, people who live paycheck to paycheck. but clearly the african

frank luntz is here to tell us what he thinks vice president harris needs in a running mates there with us ready to be in new york giant? yes, sir. let's do it our teams still add in pieces, still have the draft. >> if we agency, think one, let's have a conversation and here it's unlike anywhere else, all season with the new york giants streaming exclusively on max. >> why do couples choose asleep numbers smart, but can it keep me warm when i'm cold? wait, no, i'm always hot. >> sleep number doesn't can i make my side softer? i make my side firmer number. >> does that can help us sleep better and better sleep number does than 94% of smart sleepers report better sleep and now say 40% of the sleep number limited additional smart bet spectral financing, shop. >> now it's the number.com how could anyone possibly know that every single one of these pistachios is guaranteed to be wonderful by reading right here. wonderful pistachios. the pistachios that are wonderful. but the word wonderful on them once upon a time. >> there was an infinity meticulously crafted to stir your imagination and da

this is cnn well, moments ago, veteran pollster frank luntz sat down with a group of 17 voters who are undecided before last month. >> consequential debate between biden and trump. and a lot has happened since admittedly are there i wonder are there any closer to making up their minds about who should lead the democratic ticket step aside, which i think is his choice than harris is next in line. >> i would hate to see that process circumvented i think we hear kamala harris. >> i don't know that she can win though, which is sad i wish i could give you a name, but as well, i don't know. maybe gavin newsom, maybe i think they're best chance at that would be andy bashir joining me now, frank luntz, this is not very good news if you are the biden-harris ticket that they are not just undecided, they don't want anyone and you're correct that it is biden and harris and they basically want a new beginning. >> they want a new start this hush was very hostile to donald trump in his personal behavior that things that he says now he says it, but they were very disappointed in joe biden. they were s

the assassination attempt on trump will joining us now is pollster and communications strategist frank luntz. >> thank you for being here, frank, i mean, listen we were talking like two days ago about about the potential of whether biden would stay in the race or not. now here we are just like 48 hours later in the entire landscape has changed. but voters have been saying that they did not want a 2020 rematch, right? well, they're not going to get one it's time. how does this decision impacted? >> first off, landscape, even changed? said, i did one minute, we're looking at these colorful dance now we're working at the white house every now and then i got to change it up, you know, this does open it up. we have only 4% are undecided between trump and biden. now as you look at those numbers, the undecided it's have increased the states that matter are still the same states. pennsylvania, wisconsin, michigan the voter equation to actually get to that, to those states has changed republicans are still doing surprisingly well among working class voters, people who live paycheck to paycheck. but c

thanks so much joining us now is pollster and communication strategist frank luntz. frank, always great to have you on. thanks for making time for us this afternoon. i want to start first with some reporting from the washington post that trump aides are working on trump's image and they write in part the intent is to soften his image and sidestep his false claims of a stolen election views on january 6, 2021, riot and the gop debate over borussia, over abortion, which millions? the americans have recoiled from. as he seeks a return to the white house. you spend a lot of time with voters as they are thinking about and processing who they might want to vote for in november. do you think that this image softening that they're trying to do is working, could it work? how are they viewing the former president? this point? >> based on the segment that you just ran, it's interesting because we've been focused grouping and pulling it over the last few weeks and the public does not want a politization of the civil service or politization of the judiciary. what they want is acco

for more on the 2026 election, joining us right now is polster' political strategist frank luntz.he debate. we are going to see president biden tonight. george stephanopoulos will be interviewing him. so important. >> i thought we would have two nights. conventions don't matter. the two debates, i don't think there is going to be a second debate. that tonight's interview could actually be even more important. if he doesn't come across strong, focused, and, most importantly, on the future, this is the single biggest complaint that all voters had regardless of whether you're republican or democrat, all they did fight about the past. what are you going to do for me now, next month, next year? >> you mean what can be unburdened by what has been? >> oh, that is a good line. i'm not going to -- that's a good line. it's philosophical. >> you're seeing some of the donor class already step away. >> by the way -- >> from the president. >> i know you're a news journalist. not just a host. the donor class is abandoning him. the members of congress are afraid. the governors are afraid. i talke

let's discuss this now with pollster and communications strategist frank luntz. frank, it's been a couple of days after this really horrific event for not just donald trump, but the country. are you seeing an impact of the assassination attempt and also now three going, on four straight days of a convention in which republicans are really, really unified i've never seen a convention like this. >> i've never seen african americans working women union members. there are people on stage that i'm not used. i've been coming to conventions since 1988. i've never seen this before. republicans literally dancing and the one thing i have to have to advise people is republicans should not do it is what it is right now, i'm also looking at the challenges on the democratic side. yes. biden run or not is the vice president ready to step up? and i'm still concerned about the health and safety of our democracy, about whether or not it's safe and secure, about whether people believe the votes will be counted, whether they believe that their voice is being heard and i'm hoping that

attempted assassinate stand in his way i'm joined now by the pollster and communication strategist frank luntz and break, obviously, it feels weird to talk about politics in a moment like this. >> i'll just be blunt because obviously we're learning more about the motive here and this shooter himself and the secret service, and potential shortfalls of this security lapses at that place last night but politics does matter here or does play a factor in this. and it is something that could have an impact in a real way on the race that is shaping up. and just the conversation that i was just having with david axelrod and scott jennings. scott jennings said that people should not underestimate the anger and the republican party after that attempted assassination of trump i wonder if you agree with that and how that could impact this race will be equally blunt and it's frightening to me and it's something that you and i've discussed on the air live several times. it's been a message that i've been trying and failing to deliver it to the country for the last three or four years. and it's getting more

that was frank luntz talking to me just a - frank luntz talking to me just a short while ago. is..., that could have been me thought, a lot of saying this is an attack on democracy. we heard if mr netanyahu and others making the point that they think democracy should be about debate and discussion are not violence. that's a noble ambition actually history tells us democracy is, just like many other terms of government, has political violence against its leaderships from time to time, not least in the united states where they've lost four presidents, no less, in a very short space of time to assassination. but no less, in a very short space of time to assassination.— no less, in a very short space of time to assassination. but it's not “ust the time to assassination. but it's not just the us, _ time to assassination. but it's not just the us, isn't _ time to assassination. but it's not just the us, isn't it? _ time to assassination. but it's not just the us, isn't it? whistle - just the us, isn't it? whistle events in slovakia injapan and exactly as you are saying, that resonates bec

hard to know what this does in terms of uncommitted voters -- but i did see some commentary from frank luntzho has a good beat on public opinion and he sees some indication that trump fans who may not have been planning to vote are probably going to be more energized after this and that could lead to maybe one percentage point or a 2% increase for trump. we will see how that plays out. it is early to say right now. paul: bloomberg's editor for breaking news in south asia. our next guest from the clinton administration and has worked at past democratic national conventions joining us from los angeles. the founder and ceo of aipac advisors. stephen, thank you for joining us. as derek mentioned, no polling yet in the wake of this assassination attempt but we have some betting odds and we have a chart from predicted showing a huge jump in support for former president trump. we also have the now iconic image of him with his fist clenched and raised. now very difficult for the biden campaign to go on attack. everything is getting rewritten now. but is trump almost impossible to beat at this point?

gop pollster frank luntz posted on xyesterday that voters will go back to their initial choice by theen. now trump voters have more motivation to go to the polls, especially in the swing state of pennsylvania. those have called off backing trump. speaker mike johnson said on the "today" show that both parties should avoid personal attacks. >> we have to turn the rhetoric down and all leaders to call that out and make sure that happens so we can go forward and maintain our free society that we are all blessed to have. >> reporter: in the wake of the assassination attempt, all four campaign arms, house and senate and democratic and republican, paused digital fundraising efforts and ads according to aides with each group. the trump campaign paused ads briefly as well, but sending out digital fundraising emails yesterday afternoon and the biden campaign also paused its political activity, but it is planning to resume tonight after biden's interview with lester h holt. frank. >> we see people on both sides of the aisle decry the political violence. i see calls to tone down the political rh

scree sc joining us right now is pollster frank luntz. get into it with your reaction?ey, he's not mentioning the president. he's addressing the issues they want to hear about. he spoke about his own situation on saturday and the moment that he got outside the barriers when the speech was over i got exactly the offense reaction from people. i believe that simon -- paul simon and art garfunkel got it right. it really is a tale of two speeches. >> what do you mean by that? >> the people who don't like donald trump thought he went on way, way, way too long. the people who like donald trump thought that he was subdued, respectful, and humble. i sent out a tweet using that word humility because it's rare, if never, people have used that word to describe him and i got back so much pressure, so much blowback, i'm a pollster and my job is to measure public opinion. and i have not seen a speech in a long time where half of the people i spoke to thought it was trump at his best and half of them thought that it was disorganized, meandering, and basically trump out of control. so -

carpenter jackie kennedy hired press secretary but she was not professional and and frank what frank luntz very frankly jackie didn't use press secretary that much she sort of had a love relationship with the press. johnson came from journalistic background, tv and radio stations. she used the press to facilitate. she created special events, broke press, and at a her programs and pat nixon championed volunteerism and was the first person ambassador for a president and used the press to advertise like her for road trip. the 1974 african trip in 1972. very effective white jimmy carter and rosalynn both agreed that one of their biggest clients ever was that rosalynn was working so hard, but she did not have enough staffing. but jimmy had come in undercutting staffing, and rosalynn said had a huge fight because was supportive of the work. but needed more of a staff. so she won and in 1970, a jimmy carter signed, the white house personnel act act, which officially he named and congress finally authorized government staff for the staff and named the office of the first lady. so beginning with mr

joining us now is pollster and communications strategist frank luntz, watching all of this with greatweekend it has been and beginning to this week what do you think as you were looking at kamala harris, who is, presumptively the presumptive nominee. at this point in time, we see all this support coalescing around her. what do you think based on what you hear from voters? >> the same states are in play but just different voters right now. and we're still going to be fighting over as he's talked about hard-working taxpayers. and i think that the key voting bloc is the one that j.d. vance tried to address on wednesday and she's been addressing for a whole career, people who live paycheck to paycheck. i don't call them blue collar. i don't calm working class because those are insulting labels. there are people who struggle they have jobs, but they are one paycheck away from disaster. and they're looking for two things. do they understand my concerns my fears? my hopes and do they have solutions to make my life better? it's both of them. >> i'll give you the example back in 2008 sorry, 20

the wall street journal, annie linskey, former democratic congressman joe crowley and pollster frank luntz. glad you're all here with me right now. anyone want a cough drop no. we're good. okay. let me begin with you here because the number of lawmakers that are now calling on biden to step aside is actually growing tonight. it's right now the number is not nine or ten is now 17. yeah. that's significant but just 213 democrats in congress right now on the house side. so how should biden view this and what are the next 48 hours look like well, my reporting is that the next 48 hours are incredibly important for the president. >> the way the president's team is seeing this time period is attacked i'm which, you know, they, they have to be able to withstand the pressure for the next 48 hours because after that, in their view, the attention and the focus of the political world and really the world moves to the rnc and the convention. and they feel that if they can withstand the pressure that they've had they can just hold on for 48 more hours, then they're going to have some relief. they're als

the video here, features a northwestern student who became a major player in american politics, frank luntz so i'm giving it to you. >> what do you hope that people got out of this debate? >> our parents who met at northwestern. we wouldn't be here if it weren't for northwestern. they loved what they learned from their undergraduate class on semantics and communication and what they really believed is that most arguments occur because people don't ask what do you mean? and how do you know? and what would mean so much to them about this debate is that that was the focus. people really talked about what do you mean, how do you know, and they listened. >> curiosity is key and often overlook. thank you again, thank you for having us, and thank you for spending a couple of minutes on the stage. [applause] >> i'll take that. and once again, in absentia, i want to give thanks to newt minow, whose legacy we have to thank for the debates and thank our debaters for approaching for an open mind and bringing to the table, and for being open debate. thank you, i'll see you next time. ♪♪ c-span's campaig

then frank luntz, the republican pollster, did a poll for newsnight which showed that amongst the publicto gordon brown , you know, to the lib dems. >> and then the tory base says, well, hang on a minute. >> they weren't necessarily in love with him, but they thought, this guy can win. so i think there's still that. >> but i think the big difference there and it happened with tony blair, i think it happened with keir starmer and it certainly happened with david cameron. is that the party that they led had been out of power for a very long time, and then the electorate, that is the members of the party realised they got to choose somebody who appealed to the country. we're not at that point yet. the tory party have not been out of power for long enough, and that's why they chose in the past, people like iain duncan smith, a thoroughly decent man, but not someone who appealed to the electorate. >> very quick word on robert jenrick. we wouldn't want to leave him out. time is running out so quickly, giles. he's been on a journey and he wants to take the conservatives on the same journey. >>

former president trump and implications for the 2024 race, joining us is pollster and strategist frank luntzour reaction to this terrible moment in american history and political violence that's taking place, but also try to understand how you think this changes and shifts the landscape of clearly, you know, the support for president trump is going to get greater, but what this does to the democratic party and what you think the current president, president biden, does in this case? >> to answer both questions, first, i'm really challenging democrats and republicans alike. we keep hearing this call to lower the temperature. that's the exact words that people have been using to reduce the friction. it's one of the these things where it's an empty gesture unless you actually do it. it's something i call on my democratic colleagues and republican colleagues to stop the rhetoric that is inciting this division that leads to something that happened on saturday. and second, i actually don't believe and i may be in the minority here, but i don't believe donald trump will get a huge bounce on this be

. >> we got cnn's harry enten and pollster frank luntz is also here as well. this is pretty significant news. i mean, here we are in milwaukee, right now where people are celebrating the complete now republican ticket. democrats are still talking about the post-debate aftermath. >> and this new polling about 14 states, including five. >> and he previous eclipse. >> this is very dangerous for democrats. none of this is surprising. i mean, you look at the internal polling got a few, weeks ago, it showed the exact same thing. joe biden's position is garbage. i mean, that is really what it comes down to. his approval rating, south of 40% donald trump is putting states on the board that have no business being on the board and it's not just in the private polling, right? it's in the public polling as well. i mean, we've seen consistently throughout this year sienna college put out numbers from new york in which the racist single digits, a state that joe biden won by over 20 points last time around virginia, we just had in new york times sienna college poll that had

joining us now is frank luntz, a pollster and political consultant who is in washington dc.seen, it was inevitable he had to drop out of the race.— seen, it was inevitable he had to drop out of the race. these spills and stumbles _ drop out of the race. these spills and stumbles called _ drop out of the race. these spills and stumbles called into - drop out of the race. these spills| and stumbles called into question his age, his age, his capability and remember it is notjust a boat for november 2024, you are giving four more years tilljanuary 2029. too many americans and other democratic leaders frankly said, we can't do this, it will not work. biden has made numbers began to deteriorate and donald trump opened up a lead in the key swing states. they were worried they would lose notjust the presidency but the house in the senate as well. eventually there was so much pressure he had to step aside. he so much pressure he had to step aside. . , so much pressure he had to step aside. ., , _ ., ., aside. he was saying, i have got it in me, i aside. he was saying, i have got it i

we're joined now from washington by political consultant frank luntz. good morning.official candidate for the party. clearly he is determined to press ahead? hat party. clearly he is determined to press ahead?— press ahead? not only is he determined, _ press ahead? not only is he determined, i— press ahead? not only is he determined, i would - press ahead? not only is he determined, i would say - press ahead? not only is he j determined, i would say the press ahead? not only is he - determined, i would say the word defiant best describes what's happening right now. and the impact, which i know you are going to get to come is going to be significant, but in a way that viewers may not expect. i don't think there is a single person who is going to change their mind about who to vote for because of this horrific accident. the impact comes in participation, it comes in passion, in intensity. every trumps of water will become a trump voter in november. —— every trump voter in november. —— every trump supporter. the us has had the lowest turnout in most democracies. not thi

but particularly, i think frank luntz made this point on gb news some time ago. i think he's right.lic give someone a mandate and a small group of people effectively say, we've got a better idea, i think that's a problem. and i think we saw that with margaret thatcher and we're suffering it now from the what we've done with boris. >> i mean, that fairly lays the blame at rishi sunak feet, doesn't it? well look, there's a whole group of us as mps who have served in these governments, who have been part of the government. >> i think james made that point very well earlier on. but i think if you're looking back with hindsight, if the 14 million people gave somebody a mandate to do a job and then as mps, we said, no, we've changed them. we don't we don't agree with you. we're doing something different. that's a difficult place to recover from. >> one thing i would say, though, about that is if you you know, i surveyed 3000 reform voters and you say, why are you voting reform top two issues stop the small boats , lower stop the small boats, lower legal migration. i think the anger about

$ fransllste- frank luntz,se re strategist to discuss campaign 2024 and if you are watching last week, there pl debate of the 2024 campaign. frank, welcothe we are going tot debate. on thursday while that was happening, you had a focus group. tell us who participated in how they were selected. >> it was actually a very typical effort because trying to find truly undecided voters is just about impossible. and what somebody will say i don't know who i'm voting for but when you k them, i would never vote for donald trump, but i'm still not sure about joe biden or vice and that is not an undecided written off one of the candidates. w■. finding people who truly would be willing to vote for either trump or bidenn cases bobby kennedy jr. and they had to be willing to go back and forth. second, they had to be voters wy had to vote for deats an republicans over the last 10 years. third is what we saw in most of our peopleho hillary clinton and donald trump for donald trump and joe biden. pennsylvania, michigan,and lasty wisconsin, northóz carolina, georgia, nevada or arizona. much in thenth so