they also include resident and youth le s, cheri fuqua d pierre johnson. and corporate partners "i think its important for the work that safe and sound does to really bridge the gap between law enforcement, the communites and corporate partners." safe and so unitsident youth, law enand community susan kim emceed today's kim emceed today's event. it was delivery day at the little chute fire station.the captain's daughter spent months raising money to bring the "reach-a-child" program to the department. firefighters will hand out a ?free book to comfort and distract children at the scene of a fire. the books also build stronger relationships.. between children and emergency responders... as well as promote literacy. it's a great thing. "i think anytime we can reach out to a child in a tif fire or accident, or whatever it might be, to take the load off the child and the family with this backpack... i think it's a great thing. six "fox cities" departments are receiving the "reach-a-child" bags. packers extra nowthe packers plan to honor brett favre during halftime of this sunday's game again

. >> denzel washington and antoine fuqua teaming up with chris pratt in the "magnificent seven." >> howy you got so far? >> you and me. >> denzel playing the cowboy who brings together seven misfit outlaws. a role he wanted from the get-go. >> you have denzel washington, you have a great life. >> he call me. wait, hold on. come on, boys. >> it's going to be the greatest western you've seen in a long time. denzel washington, ethan hawke, me, manuel, a great cast. >> beyond tough on screen. >> i've always wanted to blow stuff up. >> off screen, not so much. >> so rugged but then i hear you braid your wife's hair, too. >> yeah. >> i know how to braid. like a little ritual. then she braids my chest hair. >> spending his time off-set in louisiana doing something actually manly. >> catching fish, all day, every day. crazy. young boys fish. >> catch denzel today when "the magnificent seven" cast rides into theaters. >>> up next -- how to steal lea michele's style. and the three new trends that are millennial must-haves. >>> then -- how to nail the cat eye trend like beyonce and adele in three

they also include resident and youth leaders, cheri fuqua and 19 year old pierre johnson. i am honored to emcee this morning's event. up next on up next on live at daybreak on today's tmj4--teaming up.how the bucks and milwaukee firefighters plan to spread the word about fire safety. and - the latest on breaking news out of boston where two police officers are in extremely critical condtion after being shot by a heavily armed suspect new clients? let's go meet them soon. in person, we could read the room. on the phone, you're just a voice. yeah, i'm good. for fast rewards, let's book on choice. this trip could really help us grow. ? should i stay or should i go? ? when it's time to go for business, book on choicehotels.com and get a free night when you stay with us two times. in the search for better, sometimes, less is just so much more. at subway, our new tender, juicy autumn carved turkey sandwich may look like a lot. but we're actually making it with a lot less. this thick-cut oven-roasted turkey is made without artificial preservatives or flavors. which are good thing

they also include resident and youth leaders, cheri fuqua and 19 year old pierre johnson. i am honored to emcee this morning'event. the month long oktorfest celebration continues today. milwaukee's oktoberfest kicks off tonight. the keg is set to be tapped at 5 at veterans park there's plenty of there's plenty of free beer to go around. the festivities run through the weekend. up next-- on live at daybreak on today's tmj4why the lwaukee public school district does not have to worry about a not have to worry about a takeover ... at least for now.then -- another honor for brett favre.the spial monycereplanned for happening today: a korean war vet-- will be coming home to rest. army corporal donald henderickson donald henderickson was missing in since been found. his body will fly into mitchell international this morning... and will be escorted to janesville for a funeral. the county will not be required to take over failing schools in the milwaukee public school district this year...the state recently announced m-p-s performed well enough on tests to avoid the county to step

marketing strategist dory clark is an adjunct professor of business administration at duke university's fuqua school of business. and john jansen joins us for this as well. so good to see you. >> thank you very much, j.j. >> let's start with you. you are speaking all around the country. we are lucky to get you here today. share with us one of the things you talk about. >> absolutely. so one of the things i talk about in my new book standout is the importance for small business professionals to become recognized experts in their field. and the reason that this matters so much is that in many cases if you're a small business owner, it can be a race to the bottom. you feel and need to sometimes compete on price, but that's never a winning proposition. you can always go lower because there is always someone else that's going lower. on the contrary, though, if you're able to establish yourself as a recognize the expert, people will come to you. the marketing process becomes so much easier and you can get paid what you're worth. so there's three ways you can do that. the first is start creating con