tom: how about at vice or gakwer? rocco: the metric is quality and it needs to be determined somehow. you're doing this job in some regard, you can say that one piece is going to go nuts or get on reddit or something. and sometimes i think, this is a shitty story. but that is our job, to predict that. there are other pieces, trying to be dispassionate about it. people will e-mail you about the stories, and if the right person reads it, maybe one person does change. and real-world changes the real metric. -- is the real metric. shani: we got a senior nsa official fired because of a conflict of interest. that didn't go wide on facebook by any means. i would take that almost any day. tom: thank you. >> hi, thank you for coming. this is been a very entertaining event. [laughter] tom: a little bit of seriousness. >> my question is -- do you think that someone reading exquisitely as a media like her companies could be considered fully informed? follow-up to that would be, do you think your readers have the perception of bei

tom: how about at vice or gakwer? rocco: the metric is quality and it needs to be determined somehow. if you are good at your job in some regard, you can say that one piece is going to go nuts or get on reddit or something. i got to the point where i could look at something and say, i think this will -- and sometimes i think, this is a shitty story. but that is our job, to predict that. there are other pieces, trying to be dispassionate about it. people will e-mail you about the stories, and if the right person reads it, maybe one person does change. and real-world changes the real -- is the real metric. shani: we got a senior nsa official fired because of a conflict of interest. in her business. that didn't go wide on facebook by any means. i would take that almost any day. tom: thank you. >> hi, thank you for coming. this is been a very entertaining event. [laughter] tom: a little bit of seriousness. >> my question is -- do you think that someone reading exclusively from the media like her companies could be conside