so angela merkel became the first leader to open gamescon. out a farming simulator and even met her digital avatar in minecraft. the industry expected to hit $ 1.8 billion this year. ms. macroerkel said she wants to more to help game developers. >> i think we have to bring all actors in the industry together and look closely at what other countries are doing to see how we can make a level playing field. in order to give creative german developers a reasonable chance. christoph: indeed industry player from germany are hoping for more state support. and there are calls for parents to support their kids in spending more time playing video games. imagine that. here is more on the latest trends and developments. reporter: these gamers are uncovering the secrets of ancient egypt. the new version of assassin's creed features razor-sharp images, enabling players to delve into an adventure. at the event companies are competing to gore consumers with the latest tech. this woman is chasing virtual monsters. for the mother and her children, computer game

economic influence of the gaming industry gamescon has been a hot spot for gaming technology since it launched in 2009 but this year's event is highlighting the growing influence of casual gaming social and casual gaming global revenues will surpass traditional gaming revenues for the first time this year >> there's so many people that are interested in gaming now that you can't say that it's going any one direction, like some people love casual games on their phones other people are trying to get the most awesome hard core game they can find. >> barriers to enter the online and casual gaming market are lower than in some other higher tech products. this has crowded the market for some game developers, but has also opened up new jobs. >> programmers, artists, musicians, you know. it takes all kinds to do games >> dream jobs for a lot of workers and gamers here. >> what i really love to do is play games >> that's a dream for many people out there not for me necessarily, but any ways back to our top story. the world's top central bankers are gathering in jackson hole for the kansas city