. >> rich gelfond on imax and "godzilla." >> you can see it in theater starting today because it's fridayybody have a wonderful weekend and we will see you on monday. ♪ . >> welcome to "money clip," we tie together the best stories, interviews, and video in business news. i am adam johnson. cbs chief les moonves once a 24-hour news network. this is a bloomberg exclusive interview. adidas versus nike. the rivalry is heating up in time for the world cup. the fcc puts a green light in the fast lane. not sitting well with the neutral internet. why saab's jet might be too expensive for the richest government in the world.

. >> rich gelfond on imax and "godzilla." >> you can see it in theater starting today because it's fridayybody have a wonderful weekend and we will see you on monday. ♪ . >> this week on "political capital," ambassador thomas pickering on benghazi. julianna goldman and phil mattingly on backlog at the fed. and a discussion of hillary. ♪ >> we begin the program with a former united states ambassador to the united nations and almost every major country, thomas pickering.

gelfond on "godzilla." he is a really different guy. i have my godzilla moments.his is "bloomberg surveillance ." joining me this morning, scarlet fu and adam johnson. >> i am taking a look at active movers in the premarket. jcpenney up 16%. financials are moving in the right direction after three years of losses. the net loss is shrinking. these firsts that corder numbers are being compared to a pretty low base. this makes them look better than they actually are. >> you said it was up what percentage terms? 12%? let's just be clear. the stock is trading with the handle. it was $45 a couple of years ago. >> this has been a 30 month train wreck. >> it has been a long time coming. >> what is interesting here is the question of the core shopper. we shot this middle level customer had disappeared. wendy, you work with retailers all the time to try to innovate, to try to get on top of everything. jcpenney is trying to catch up. what are they doing to attract new customers? >> i'm not sure that they are attracting the new customers yet. i think that is the future that t