they're learning how to succeed as high-tech entrepreneurs in a free summer- long program called gentech original cellphone apps, with business plans to support them. the program caters to students whose schools or circumstances cannot provide this kind of opportunity. >> we feel it's incredibly important to be giving these students access. >> reporter: jordan runge directs the program, a partnership between the new york city economic development corporation and the network for teaching entrepreneurship. >> we look at gentech as being their first step into this kind of larger tech world. >> reporter: it's a big step at that, especially for a high school student to make. >> we have a bunch of stuff, and you can see some of it over there. >> reporter: their journey began with a very low-tech challenge. >> they gave us play-doh, plates, construction paper, scissors, and a glue stick that didn't work. >> i thought we were going to work with the tech stuff at first to start with, so when they gave us all the paper bags and everything, i'm like, am i in the right program? >> reporter: their as