i've gotten as far as i can go with george costanza. is this the suicide talk or the nickname talk? e nickname. "george." what is that? it's nothing. it's got no snap, no zip. i need a nickname that makes people light up. you mean like...liza! but i was thinking... t-bone. but there's no "t" in your name. what about g-bone? there's no g-bone. there's a g-spot. that's a myth. t-bone, the ladies are gonna love ya.

. >> george costanza. >> and ben bernanke, there's a pair. >> we're in the final stretch for the week, for the months. 5 minutes before the closing bell sounds. a market that is lower by 80 points, having given up all of the gains of earlier and then some. >> i've been looking forward to this all day. after the break, a wall street smackdown. goldman sachs says the sell-off is for real, ubs says keep buying those bonds. who's right? we'll get to the bottom of it >>> and do you own shares of netflix? starting monday, there's a good chance you will, will you like it or not. we'll tell you why. >>> and later, an asteroid is heading towards earth, a lot closer than many would like. >> we've got to get out of here. >> this is the last hour of the trading day. before it gets here, we'll talk to the cofounder of a company that's working to mine the resources from asteroids as they tear through space. you say it sounds silly, not so fast. wait until you hear whose his financial backers are. that's coming up as we continue for the "closing bell" on this friday. stay tuned. announcer: where can

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he's gained more than 500,000 followers in the process, including george kcostanza himself. >> i am costanzaorter: in an age where twitter and facebook have a power to spark revolutions and overturn leaders, all that social capital is a terrible thing to waste. which is way buzz feed has broken into breaking news. andrew kosinski has sailed to twitter stardom with a sixth sense for a story that's on the verge. >> if i see something, there's basically two things that go through my head. if it's important, people are going to share. if it's a really important story, you want to get it out there. >> we're making sure we get those stories, those micro stories of the moment before anyone else. >> after improving its political chops, the site recently received more than $20 million in funding to keep the on the pulse scoops coming in at breakneck speed including original video and reporting and you guessed it, it comes down to social. >> they have this story about how a character on the history channel played president obama. i talked to a bunch of my colleagues. i'm not crazy here. this guy looks