gillen get coverage. without it, you are naked. following, tweeting to get coverage, in the boiler, adam scott, emily van kamp. i do not know who these people are. some of them went to the white house and met with the president about this. they are in the tank, and they are in love. >> this is the marketing, the average said they are choosing to do. the question is, is a celebrity focused campaign and have to get your people to spend 200, two under and $75 a month on health insurance when the alternative is to simply pay a penalty of about $95 next year? that is the question. thiss the administration's question. can we make this work? they ran a focus group. they were unable to find that a majority of young people would sign up at the $200 price point which is what they were asking people about. john: the baltimore ravens have $130,000 to help promote the maryland state exchange. >> is shows you the kind of budget. that is nothing. california has an $80 million marketing budget just for marketing obamacare. john: thank you. the com