givaudan may be the biggest multinational you've never heard of.lmost 9,000 people in 45 countries, providing tastiness to just about every cuisine imaginable. there's a lot of secrecy involved in your profession, correct? >> hassel: our intellectual property are our formulas. so without that, we have nothing. so there's a lot of secrecy. you really don't want anyone to know. >> michelle hagen: my world is making things taste good. ( laughs ) >> safer: soda pop and chewing gum flavorist michelle hagen has helped givaudan and the food companies make billions with her secret formulas. >> hagen: i create thousands of flavors, so i need somewhere to put them. and i have a lot of flavors in here. >> safer: what are these? >> hagen: here are some oranges and tangerines. >> safer: 750 flavors-- orange, tangerine, mandarins. >> hagen: raspberry's one of my favorite. i can't even fit all my raspberries on here. >> safer: how different can raspberries be? >> hagen: oh, very different, very different. oh, yeah. you can make them jammy. you can make them sweet