givenchy, you can wipe it off and perfect it.> up next, everything's coming up roses for sara as she tries out her hand as a florist. but first, this is "today" on nbc. >>> time now for another edition of "sara in the city." where sara bravely takes on a job outside of her comfort zone. >> this time around she seems to be blossoming. >> we are talking about flowers. we all love receiving them, but have you are wondered what goes into those pretty arrangements? >> a lot of work. >> completely. i went behind the scenes in new york's flower district to find out. >> welcome to superior florists. >> hi, you must be? >> i am sam. >> i'm sara. >> i'm steve. >> superior florist was started in 1930 by louie rosenberg. his son and grandson carry on the family tradition today. flowers to me seem very feminine. why are there no women in this place? >> we do have girls in here at times. >> what's the most difficult customer? >> some fancy pants bride that thinks she knows everything. >> bridezillas? >> ahhhhh! >> we get them. >> what's the ab

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