. >> host: chapter 12, society the future of fear mongering barry glassner, profit lewis and clark college. americans will be fear inflame 2040 often about matters of minor consequence. >> guest: yes, well, barry has this book, the culture of fear, and i documents cases where people became panicked by problems that were actually very minor problems or not problems at all because it's very easy to drum up fear, and it's in some people's interests. if you want to get people to contribute to your cause just make people afraid of some disaster, and people are highly susceptible to that. so while barry doesn't know exactly what foolish thing we'll be afraid of, he knows we will. the real problem is there really are some things you should be afraid of. how do you tell the difference? that's the question. how do you tell the difference? didn't really get into that, but i'm hoping that this book will suggest that. >> host: when you sent out requests did you just send out blank requests saying i want you to write about x send it back? >> guest: well, one difference in this book and the one in 1955