we have a gopro app you can use from the wi-fi through the camera. you can send to smart phones or mobile device where you can offload and control the content from there. you have a gopro studio so if you connect the camera sd card thoo to the computer you can up load it to the studio and share it through the world. >> host: here in the display you have a dog wearing a camera and a little kid. >> guest: gopro is the most verse versetile camera. you can prop it to you are bike or child or dog. >> host: and the quality of the video here? we have this big camera we are shooting some of the display. how does it compare? >> guest: it is great. pretty durable. 4-k-30 so breath taking amazing footage. i go to a local distributor so whether that is target or wal-mart wal-mart. i buy it, go on the mountain and i am like i want great shots, go and capture content, use gopro studio and share it on social media. and here is editing software. jake would be able to give you a demo but you take content from the camera, offload it on the computer edit and trim and sa

you can -- gopro app. you can directly offload and control the contents. you have a gopro studio so if you connect the sd card to your computer you can directly offload it into our software called go pro studio where you can capture it directly and share it to the world. >> well, now, here in your display you have a dog wearing a camera and a little kid wearing a camera. >> yeah. go pro is the world's most versatile camera. we can do anything with it. strap it to the handle bars of your bike, strap it to the dog. or you can strap it to your child with a junior chesty. >> and what is the quality of the video here? we have this camera we're shooting some of this display with. how does it compare? with our broadcast camera. >> it's great. it is pretty comparable. it can shoot 4 k 30 so breathtaking, amazing footage. i go to a local distributer so whether a target or walmart or my favorite mom-and-pop shop. i buy it. i go on the mountain. oh, man. i want to get great shots. i go and capture this amazing content. i go home. using pro studio to edit and share it

so we actually have a gopro app which you can use from the why fife directly from your -- wi-fi directi there your camera, you can directly offload and control, you also have a go item pro studio so if you connect the card into your exciter, you can directly off load into our studio where you can capture, create and share. >> host: well, now here at your display you have a dog wearing a camera and a little kid wearing a camera. >> guest: yeah. it's the world's most versatile camera. you can strap it to the handlebars of your bike, to the dog, you can strap it to your child with a junior chesty. >> host: and what's the quality of the video here? we have got this big camera that we're shooting some of this display with. how does it compare to our broadcast camera? >> guest: it's great. it's pretty comparable. like i said, it can shoot 4k30 so breathtaking footage. i go to a local distributer so whether that be a target or a walmart or my favorite mom and pop shop i buy it i go on the mountain, i'm like oh man, i want some great shots, so i go home two to the studio to make an ed fit and

this after news that the gopro channel app topped 1 million downloads on the xbox video game system. hing an average of 25 minutes of exclusive gopro content during each viewing session. tim? >> well, it's very interesting right now and i think they have a very loyal following and i think it's interesting stuff. but why do they have to post it on the gopro channel? why can't they post it on youtube? so for a stock that's so oversold, seeing a 2% stop, that makes me feel a little bit more nervous about owning the stock if i did, and i don't. i wouldn't short it here, because i think there's tremendous pressure on the company and i think there's a lot of short interest that could bounce. but i think it is going lower. and to me the valuation of 42 times is getting a lot better. it's a great hardware company, a great company, but a lot of competition. >> what's so interesting about this pop is it's built on this notion that it's going to turn into a media company. we're getting so excited about these views, although the company on the last earnings conference call said thaz a marketing t

the gopro channel app topping 1 million downloads on xbox. stock's up 3.5%.ete, what do you do with it? >> a lot of folks say, who cares how many downloads? this is a meaningful number, especially when you look at the engaugement factor, that minutes. i think it's meaningful. the the stock ready to go to the upside? not sure about that. i've loved this stock for a long time and it's broken my heart for a long time. i do like it. this number at least gets my attention again to start lacking at gopro. >> who else owns gopro? >> no position. i don't think you buy the stock. it's about to take out its ipo lows. i think things get worse trend wise. there's nothing here telling you that the selling has abated. >> competition is brutal. >> listen, i love the product. i would have liked a better outcome, but unfortunately, the street is done giving this thing the benefit of the doubt. you're better off to see this price stabilize. >> general motors. morgan stanley resumes coverage with a sell, an underweight. >> they've been at a sell since it was $30. i what i like,

gopro, for instance. >> i was. actually the fact it's coming out and they are going to bring it to the u.s. potentially with the apptore it's not clear what's going to be available or not available. it shows you how terrifying hardware can be. easy for somebody to be replaced by a slightly better manufacturing process. it's about the experience and that's what apple is really proving out in the past few quarters. >> we will learn more next week, aren't we, kayla tausche. >> we are. that is true. >> i can't wait for that watch event. i mean i have to go to my calendar and make sure i'm not doing anything to sit and watch the live cast. >> get up at 3:00 in the morning for "house of cards" you can get up for this. >> i'll be up for the watch and order yours as well. i do that for friends. >> jon steinberg, daily mail north america. >> the apple watch is going to flop says one writer at fast company. he will join us to make that case. plus the billion dollar un y corn club is larger. one e-commerce company with a fresh billion dollar valuation is joining us. for facebook, virtual reality could come sooner than you thi