but private capital, you know, there is -- the old goldman sachs, goldman sachs and gus levy used to talk about, we believe in long-term greed rather than short-term greed. that can be true i think of the new -- bloomberg would probably characterize himself that way too. to the university point, i think that's an excellent point and actually one of the things we were talking about twitter, i was going to say one of the things i love about twitter is for me, it opens up academia. i don't read economics research papers, i don't read the journals as part of my normal life. but twitter for me points out interesting papers a lot. and i now probably read two or three papers a week because someone points them out. and this isn't what you would think of as classic journalism. but i do think that the internet has moved the academy much more into the business of what journalism used to do in a way that's fantastic. >> i think that's an interesting -- >> to which i would just add that in most of the country geographically, one would expect to find a public radio station system that i'm part of