my name becomes harrick goldburg. i'm going to throw the snow flake by swiping across my phone and it will show up in the window. >> i see it. >> you can create another one. >> will you do one for me? >> your new name is blanca quintry. you got to be in the sak's window today too. >> total holiday sales should top $600 billion, 4% above last year. online sales could see a 15% increase going as high as $82 billion. prove that engaging is a long term strategy for retailers. even when it starts with a miracle on 34th street. >> our broadway windows are fixed and total. fixed large by broadway shows that we put on. >> six shows that you put on. >> right. we have animators, hair and makeup people, costume people, set designers. >> it features dream, believe. >> we decided to tell a story of a little boy who falls asleep on christmas eve. he has this dream of this magical, mystical place with mysterious people. >> what are some of the new pieces that you put in this year. >> we replaced the back wall with a scenic painted t