they were like harvey weinstein, who is tough and serious, but he loves movies, and he is a showman.hink the old studio heads, who, incidentally, i worked for, like jack warner and sam goldwyn, they love to movies, and they love to to produce different kinds of films -- they love movies -- loved movies, and they loved to produce different kinds of films. it has been going on for two generations now. i t tnk that even television started out as a promising. in the 1950's, there were great writers writing, wonderful directors, like john frankenheimer doing "playhouse 90," and then they got the idea it of doing half-hour shows, and we had 40 or 50 years of that, so the audiences have been taught to expect sort of sameness serials, and situation comedies, and some of them were absolutely great, but they made the audience is more anxious to see the same thing over and over again. tavis: so how difficult is it to move to "tetro," breaking the mold, doing something different when you know that audiences have been trained to expect something? >> it is certainly very hard to get financed to do