. >> that's right, hasbro add nud scrabble words and i'm sorry, but this ends our hasbro-mance becauses assault on our traditional scrabble vocabulary makes me mad, no, change that to-- (cheers and applause) folks, this is nothing but a cheap attempt by the lexi conartists over at hasbro to pander to the young lings out there. at robin pollock daniel champion of the scrabble association put it, it makes the game more accessible to younger people. which we're always looking for, all the technology word make it more attractive to them. that's right, folks. the new words capture the way young people speak, at least the ones who are chillaxing at the funplex while geocaching some schmutz. and check this out. to appeal to the value eskimo use demo they have also added kajak which is the inuit spelling for kayak. we cannot allow inuit words in skrabable. now any random jumbles will be one of their 400 worsd of snow. and worst of all, truthiness, a word that i created, that became miriam webster's 2006 word of the year-- (applause) >> stephen: is not in the revised scrabble dictionary. but as

why go with hasbro?is a major coup for hasbro, which has typically been known in the industry as the maker of toys for boys. now it is looking to make a submission into the girls category. the company has to ask -- has to secure exclusive licenses for the frozen and princess brand. and it is taking those from mattel, which has been making the merchandise traditionally. the deal will not go into effect until 2016. over the next two holiday cycles, mattel will have exclusive rights to the merchandise. i spoke to a couple of analyst this morning and many were surprised by including stephanie with that from piper jaffray, who says mattel has been the third priority after barbie and the monster hide all. this is a huge victory for hasbro. she is concerned about the weakness she seeing in the overall barbie category. she has put underperformance on the stock. i also spoke to linda bolton at bde who said this will hurt mattel going forward. >> i imagine, something as big as this. how big a market is disney? doe

disney said it will make the shift from hasbro to mattel in 2016.joining us right now is sean mcgowan. was this the steal of the century for hasbro? >> it was a pretty good move. obviously, frozen is hot now and it won't be as hot by the time they take over the license, but the rest of the disney princess line is a substantial couple hundred million dollar piece of business. what happened behind the scenes? why did mattel lose it? >> i don't think it was anything that mattel was doing or not doing. i think it was probably more that disney felt like, hey, mattel, you have barbie and monster high, american girl, where do we fit in in that portfolio. hadbro, you have my little pony and littlest pet shop, but nothing that is clearly competitive with disney princess. so i think they felt more comfortable with somebody would with was going to give it a higher priority. >> and the disney princesses would be front and center for this company. >> i think that's the assumption. the irony is that hasbro does a couple action figures that are disney related, sta

hasbro gets the deal with disney into 2016. well, as hasbro wins, mattel loses.making some of the dolls, apparently "frozen" brought in 125 million dollars in revenue and sales. with this we're seeing hasbro stop jumping 4%, and in the meantime, mattel's stock moves to a 52-week low. "frozen" doll tried to actually outweigh the weakness that they had seen in barbie. now they're just stuck with bash eechl hopefully barbie takes off once again and continues to the great icon she is. liz: from dolls to sparkling diamonds. jewelry shoppers, you might want to get diamonds and fast. according to a recent report by the mining giant de beers, which makes it suspect because they control the market. de beers is saying diamond production will decline in just a few years as demand continues to rise. who better to talk about the real story? the potential diamond deficit, than the ceo of the largest jewelry retailer in all of north america, canada, the u.s., all of it. that's michael barnes, in a fox business exclusive. signet jewelers ceo. when i hear anything about de beers

disney princesses including the popular frozen dolls will be made by hasbro in 2015.brought in 40 billion a year for disney now the lucrative rights going to hasbro for gi joe. investors hoping for a rebound after a major 264 point slide for the dow yesterday. looks like no rebound today. futures relatively plat. tough week for stocks this morning. >> the time is now 25 minutes after the hour. the nra getting out guned by some of the nation's wealthiest where billionaires are dishing out big bucks and a push for background checks. >> if he thought he was in trouble before after using tax payer cash for this luxurious conference this former gsa official is really in hot water now. we will explain. >> on this day in 1969 abbey road the last recorded album by the beatles was released. in the same year the brady bunch premiered. nineteen years ago, we thought, "wow, how is there no way to tell the good from the bad?" so we gave people the power of the review.st is revolutionizing local service again. you can easily buy and schedule services from top-rated providers. conve

with the brainchild of don , vice president of marketing and hasbro, a came out in 1964.s adamant with his association that it not be called a doll he could and would never sell with boys if it was wased a doll will stop it very popular when g.i. joe first came out. part of its popularity came from the fact that you could accessorize. there were 75 different accessories you could buy for g.i. joe. weapons, equipment, vehicles, all very realistic all stop the doll was very popular. unfortunately, as the vietnam war on throughout the 1960's, america became very wary of military culture and the popularity of g.i. joe klein. furloughg.i. joe on briefly and reinvented him in the 1970's as an adventurer. he was no longer a military figure. he was now funding terminals, having all sorts of adventures. he transformed himself into a different kind of character. it's interesting to track his tail from 1964 to 1970 and the houses popularity wanes with the vietnam war. now we are in the 1970's section. the 1970's in america is a time of great disillusionment will stop we have an econ

disney, nice combo with hasbro today and hasbro went up more.l well, n.o.v., the best oil manufacturing equipment company there is. oil manufacturing equipment, entertainment, technology, supermarket, airline, wow. >> that was easy. >> stay with cramer. bad news in email. good news -- fedex has flat rate shipping. it's called fedex one rate. and it's affordable. sounds great. [ cell phone typing ] [ typing continues ] [ whoosh ] [ cell phones buzz, chirp ] and we have to work the weekend. great. more good news -- it's friday! woo! [ male announcer ] ship a pak via fedex express saver® for as low as $7.50. [ male announcer ] ship a pak via fedex express saver® machines will be sprayed to be made. and making something stronger... will mean making it lighter. one day, factories will work with the cloud. one day... is today. >>> snap back action can be terrific. but now we've got to follow through. and the way to follow through is some settlement between russia and ukraine that would send it so the earnings estimates would go higher, not just the st

wl also make dolls based on other 1 classics, like cinderella, beauty and the beast.xd shares of hasbro rose but ider loss the results were mixed. revenue climbed topping estimates and the season ticket sales were ahead of where they were last year. despite that ÷ stock just more than a percentage point to 86.04. >>> and walgreensw3 looking to sell theok infusion service implements, that is whent( you salese1 shares up slightly to 62.50. and stars putting itself up for sale, the movie cable channel has obtained an investment firm, one possible taker could be 21st century fox, shares of stars popped to çó$31.23. >>> and a deal isfá a deal, another setback for oil giant bp. a federal judgee1 ruled that business owners canxd keepfá thi payouts they received from bp after theñr gulf oil spill hurt their businesses. bp warranted that a flaw gave money to some businesses makigw questionable claims and that some should be forced to return those funds. nd big'c risks that one small software company had to make in order to grow and how it could be a model for others. the second part of our serie

hasbro has score the rights for deals.or disney hasbro will be making the "frozen" toys." >> barbie "frozen." >> that is what this is. >> i think it is a required purchase. "frozen" still as hot as it was last year? >> yes. age-specific. you are going to be going to the "frozen" this and the "frozen" that. >> we have not heard you sing "just say no" or "just give it up" or whatever it is called. >> "e." go." "let it scarlet, are you in there? it's 3 a.m. ♪ [laughter] in the luxury manhattan midtown apartment complex. have they priced it too high? is it out of range now? the issue.really it is less about the demand side. it is the supply-side. they were very aggressive in pricing. i think they simply overshot the market. there have only been a handful of sales over the last year. >> i much pricing power does the developer have at the end? is that youegy priced at market initially and then you ramp up the price quickly if you were the only game in town. that is essentially what they did. it is common to see many price increases initially to foster urgency by the buyers with

have a great shipping partner in ups, and we have medical supplies, quest diagnostics, toys with hasbrod we encourage people to go on our website to find out what people actually need. >> and this is not an issue of contributing money. this stuff already exists. in a warehouse, or they don't even know where. >> exactly. now, if people want to give us donations, that can help defray shipping costs. money is always helpful, but the poor people in west africa do not need money right now. what they need now is the majority of to help stop the spread of this disease. we all can help stop this disease, but it takes some hygienic processes and procedures, and we need to help improve the lives, especially of these poor kids, who are going through this trauma. we want to give them a moment of joy. >> why did you get involved in this? >> i joined the board because to me, it was an idea whose time has come. let's take all of this inventory, too much of which ends up in landfills -- you would not believe what ends up in landfills, and there are so many people in need who need the stuff that we are

and black berry with a new passport that is out to compete against apple and hasbro on the frozen merchandise from disney. we are seeing, john, up 95 points, back to you. >> it is a good thing and we like optimism. nicole finley, thank you. >> and there could be new hope in the race to find vaccine for ebola. experts think it would be a new drug. and five arab nations pounding targets in iraq and syria and amid growing calls for middle eastern countries to get tougher on terror. >> it is time for the world and muslim communities to explicitly and forcefully and consistently reject the ideology of organizations like al-qaeda and isis. rrn >> a week of the strikes against isis. the coalition of nations is extending military actions into syria. the nation of qatar is playing a supporting role in the operation even as a number of the private citizens are big money donors and continuing to funnel money to isis. we have the admir who is a former supreme allied commander of nato. you say going after the money is a key part of choking off isis? >> indeed. look at these investors, if you will, as ange

hasbro's cells are 30% higher. lego is so owned by the clerk it could stand some family.et johansson it is a new mom. she is welcoming a baby girl who is being named rose dorothy. will take a break and be back with. with. nasa says a newly discovered pastorate will pass very close to earth. it is expected to fly over new zealand. it will not hit earth or any of its satellite. however to pass by it will give scientists the ability to study it very close. paleontologists have discovered what they believe the largest dinosaur to ever walk for our. this new species is called drednotis. this was a long neck sauropod resembling the practice sorus. 70 percent of the dreadnought thus was an attac-- impact. the wedding dress, a cake the get, so then, music and a photographer there. to capture the there moments. it was a hindu wedding. over the labor day weekend he saw several armored vehicles pullout and an unexpected. dress all about rapper snoop dog has crashed the wedding. and unforgettable memory that mr. and mrs. will have forever. coming up students in richmond getting sick

disney is going to go with hasbro for frozen dolls. ma tell getting frozen out. back to you. >> thanks bertha. the gold market is getting ready to close. jackie has the action for us from the nasdaq. >> good afternoon. gold is getting hit a little bit today under pressure. we've got that stronger dollar. certainly the biggest factor, the dollar at a four year high. geopolitical fears spiking golds yesterday. that seems to be yesterday's news. the 1220 level was key in terms of that and 1185 is the new level we're watching. >> thanks, jackie. let's check on interest rates on the back of the five-year note auction. >> sue, when an option didn't go well that probably is something that to tell the market for and indeed as you look at today you see the old guy sold off, moving the geo up, catching up to the new guy. you can clearly see september 5th of last year's 185 high close is what the market is resting against and seems to find resistance. sue talked about foreign exchange. jackie talked about what's going on with the dollar index. here's why. look at the euro v

by the numbers the family owned business has trounced both mattel and hasbro sales. >> everything is awesome. >>> the national football league is officially back in business and the seahawks' stock still appears to be soaring, they picked up where they left off in february. swarming to thpoint the legion of boom dropping the hammer on aaron rodgers, winds up in the end zone for a safety. just a little taste of the seattle defense. then they unleashed beast mode. that's marshawn lynch and rushed for 110 yards and to tds. -- two t disease. the seahawks won. that's game one of many to go. redskins and ravens open up on sunday. you better believe we're going to be pulling late nights there. >> they came out -- >> ten point game but you're right. the chance -- it actually believe it or not there was a trend of you know the super bowl -- the defending champs actually dropping the first game of the regular season. they got that figured out. thanks nick. >>> 6:12. here's another look at our question of the morning -- >> you hear how she said cry? our facebook friend amelia williams wrote --

discovery communications is seeking to buy control of the network from his ardor hasbro. discovery was to rename the network discovery family to attract a wider audience. apple discovered a bug in its new software. it delayed the release of its health tracking software, a main feature of the new operating system. apple says the tools will be available later this month. 26 minutes past the hour which means bloomberg television is on the market. equity futures a talk show -- touch higher. i came out again and reiterated that considerable time frame when it comes to keeping interest rates low. we are on the markets again in 30 minutes. back with sir martin sorrell the founder and ceo. i know you've been giving me a hard time saying i want to talk about scotland -- >> i'm dressed in blue specifically -- >> the reason why is that our broadcast rules in the u.k. say you cannot have coverage that can be seen as influencing voting on the date of polling -- >> that is why we have to silence you. >> democracy at work. let's get down to business and talk advertising. , cbs, les moon

hasbro had a nice pop yesterday.ork "post" had a character of barbie crying as they lost that deal. >> investors who want to play the space because of the strength relatively against mattel. mattel has been going through a transformational shift. every single earnings call the company has, they have to address this. >> did you see the upgrade from tiffany? they say there is a misconception that tiffany fully recovered from the recession. they say if you look at the comp increases, it's all about the pricing. unit sales in this country, they say, are 30% still below that peak on a per square footage basis. they have a price target of $110. you could discuss whether there is a structural change that means you'll never rebound to that level of unit sales per square foot at tiffany. it's an interesting call. an interesting argument. might try to get them on the show later. >> an interesting argument because this is taking aim at the america's segment of tiffany, which was thought to have recovered fully at this point. ma

also take a look at specialty retailers, hasbro, mattel in opposite directions.s for investors in the all-important shopping season and of course we can't forget about a very eventful time for ipos. we heard about alibaba. came to market in the third quarter. take a look at the best performing ipos brought to market this past quarter. you see rewalk robotics, el pollo and mobileeye. and we'll finish it off with a stock of an investor that's a darling for right now and that's gopro shares. it is above 90. closing today at $93.70. the shares a little bit of weakness perhaps of today and stale very strong chart on the ipo side, especially for gopro. back over to you. >> thanks so much. i think another thing to keep eye on, small caps. did not do well in the quarter. you know? i've said it a million times. other people said it a thousand times. if not more. they lead on the way up traditionally and lead on the way down. you spoke about technicals at the top of the show. you have technical breaks for the small caps and the mid caps worth keeping an eye on. >> yeah. an