reporter: that bad news for consumers, might be good news for investors-- so good that analyst helane becker says its time to consider buying airline stocks. sylvia hall, "nightly business report," washington. >> ringing the bell at the new york stock exchange. natural organic food company, annie. had one of the most successful ipos this year. they came public at 20, and trade over $34. we're with john at the big board. congraltulations on this pop. very successful. you misjudge the market's appetite. would you have sold more? >> no. you can never guess these things. we're mostly excited, at the generally strong reaction to the great food brand coming to market, and organic is mainstream idea now we're gratified with the results. >> in the first days of trading it's successful. how are you going to expand the business? >> l both the retailers have done quite l and we have opportunitys in main stream grocery stores, expand from natural and organic sections of stores where a lot of retailers have sold products like ours into the mainstream aisles which is one of oufr strategies. >> tom: is tha