starbucks ceo howard schultz is taking notice.to what he said earlier on "squawk on the street." >> i think the media is trying to create this coffee war situation, but it really doesn't exist. in less than a year we already have 15% share of the k-cup market. that'll continue. and we'll continue to support green mountain in that partnership. >> hmm. now, who in the media could be drumming anything up like that? herb? greenberg? joins us now. >> that would be me. when it comes to anything, howard schultz is generally very good at giving a politically correct answer to almost anything. >> we continue to support green mountain. i wrote it down when he said it. i knew you were going to try to say they want to kill green mountain. >> it's important when you're looking at anything howard schultz says to try to read between the lines. he also said, scott, this is very important, the verisimo will be the winner in that category of single serve. >> that's their new machine. >> he also said, quote, for the time being, starbucks will use gr

hey, listen, they have disappointed us, but howard schultz? i trust him. made it clear that the u.s. come back would be gradual, it will be long in the making, but it will happen. i'm going with schultz not against him, because it has been a horrendous bet. i think it will be a horrendous bet once again. whether it be the versatile, the rebound in traffic at home or abroad, schultz's primestar bucks for a third amount of growth. and you don't want to be caught outside looking in. stay with cramer. ♪ [ male announcer ] introducing a reason to look twice. the entirely new lexus es and the first-ever es hybrid. this is the pursuit of perfection. then don't get nickle and dimed by high cost investments and annoying account fees. at e-trade, our free easy-to-use online tools and experienced retirement specialists can help you build a personalized plan. and with our no annual fee iras and a wide range of low cost investments, you can execute the plan you want at a low cost. so meet with us, or go to etrade.com for a great retirement plan with low cost investment

joining us is the ceo of starbucks, howard schultz. being with us. >> thank you very much. >> in case you have been living under a rock, a machine is going on next month starting at $199 up to $399. when we first heard about you getting into the single cup coffee machine business, we had a lot of questions. walk us through exactly how this works in terms of the revenues. a german company is making the machines. and how much do you make off each machine or is this sort of a razor blade model where you make money off the pods? >> it is an $8 billion category growing at 100% a year. and three out of four existing starbucks customers do not yet own a machine because they have been waiting for the starbucks machine. this machine will be the first machine on the market unlike espresso or the current machine to make both brewed coffee, espresso and the only machine that we'll have the ability to make a latte with fresh milk. williams sonoma, macy's and bloomingdales are carrying the machines in prime positions launching the first week in octo

hey, listen, they have disappointed us, but howard schultz? he's two for two. i trust him. gradual, it will be long in the making, but it will happen. i'm going with schultz not against him, because it has been a horrendous bet. to go against schultz. i think it will be a horrendous bet once again. whether it be the versatile, the rebound in traffic at home or abroad, schultz's primestar starbucks for a third amount of growth. and you don't want to be caught outside looking in. stay with cramer. ♪ ♪ we're gonna have, we're gonna have ♪ ♪ we're gonna have a good day [ female announcer ] wouldn't it be nice if we focused less on the number and more on how the fit makes us feel? ♪ and all my ladies got pride today ♪ take the special k challenge™. drop a jean size in two weeks and slip into size sassy. so many delicious ways to get started at specialk.com. what will you gain when you lose?™

hey, listen, they have disappointed us, but howard schultz? he's two for two. i trust him. lear that the u.s. come back would be gradual, it will be long in the making, but it will happen. i'm going with schultz not against him, because it has been a horrendous bet. to go against schultz. i think it will be a horrendous bet once again. whether it be the versatile, the rebound in traffic at home or abroad, schultz's primestar starbucks for a third amount of growth. and you don't want to be caught outside looking in. stay with cramer. in america today we're running to compete on the global stage. what we need are people prepared for the careers of our new economy. by 2025, we could have 20 million jobs without enough college graduates to fill them. that's why at devry university, we're teaming up with companies like cisco to help make sure everyone's ready with the know how we need for a new tomorrow. [ male announcer ] make sure america's ready. make sure you're ready. at devry.edu/knowhow. ♪ e want to improve our schools... ...what should we invest in? maybe new buildings? w

we want to bring in the ceo of starbucks, howard schultz. you've got a big announcement. about jobs and the economy and politics. let's start with the unemployment numbers and the economy. last time we spoke, unemployment was 8.2%. now it's down, 8.1% over the last, whatever number of months it was since we've spoke, they've added 301,000 jobs to the economy. do you feel good about that number? do you feel as a ceo, like, wow, now we're on the right track? >> no, i don't. i think when you have 14 million people in america unemployed, a large percentage of those people are african-american and hispanic, you've got a real problem. and i think what we've tried to do at starbucks over the last year is create our own jobs initiative around the fact that the engine for job creation in america is small businesses. the fact is that small businesses, despite what the banks have been saying, are not getting access to credit. as a result of that, we created our own program to provide small business with access to low-interest loans. we've raised a fair amount of money, we've created

today's best advice comes from th man, the head of starbucks, howard schultz.age. romney: "it's time to stand up to the cheaters" vo: tough on china? not mitt romney. when a flood of chinese tires threatened a thousand american jobs... it was president obama who stood up to china and protected american workers. mitt romney attacked obama's decision... said standing up to china was "bad for the nation and our workers." how can mitt romney take on the cheaters... when he's taking their side? the wheels of progress. seems they haven't been moving much lately. but things are starting to turn around because of business people like you. and regions is here to help. with the experience and service to keep things rolling. from business loans to cash management, we want to be your partner moving forward. so switch to regions. and let's get going. together. ♪ ♪ ♪ ♪ that should do it. enjoy your new shower. [ door opens, closes ] the ones who make us laugh, the ones with the strong shoulder to lean on, the ones we're named after, and the ones named after us. it takes all

in april i's ceo howard schultz every time about this i asked him once again if starbucks would be eventuallytison or cut off or scale back its relationship with green mountain coffee roasters, this is what he said. >> it will be a big business for starbucks and it is complementary to our partnership. the relationship with green mountain is brewed coffee and espresso based high pressure machine. we will sell it this holiday giving dubbing boost for the holiday season. we are supportive of the green mountain business. liz: that is not the way the markets see it. look at shares of green mountain coffee roasters. they are proceeding this as negative. they are tanking down 9%. tough for green mountain. there are other companies that we decided to looking to to see who would stand from to benefit. their specialty retailers who will sell them. where will be be available? bed bath and beyond by next week. get in line. they are not just doing cups of coffee but cups of milk as well. see what happens. let's move from copy to grain prices. farmers are speeding up the hardest after a long summer of rout

every time we have howard schultz on the show i always say how much longer are you going to use the querigachines or are you developing your own? we can have the picture here, we've got the one-year, let's do one month. well, let's do two months because, to me, that's more interesting at this point. do a three month here and compare it to starbucks, and you can see that, yes, green mountain has outperformed starbucks, but for the year it is starbucks that has, actually, done better than green mountain. toys r us is taking it on the leapfrog, let's go nicole petallides for more. >> when you think of leapfrog, you think of tablets, sort of reading books with pens that actually say the words. so it really is educational toys, but it turns out that they're going to face some intense competition, and as a result you're seeing leapfrog shares dropping 8%. toys r us is coming out with its own tablet. and it's $149, and it's geared towards younger children in this educational realm, and so this will complete directly with their $99 leapfrog explorer tablet. so this is, obviously, a tough day for t

nominees include mitt romney, the iphone 5 buyer or starbucks howard schultz.k.com/cnbc and give us your vote. tune in to "street signs" for the big reveal. when "halftime" returns, brazil accuses u.s. policymakers of fueling a currency war, a look at whether there's any substance behind the accusation, and your tweets, as always, traded, which ones made today's cut? we'll reveal those when we come back. [ male announcer ] when a major hospital wanted to provide better employee benefits while balancing the company's bottom line, their very first word was... [ to the tune of "lullaby and good night" ] ♪ af-lac ♪ aflac [ male announcer ] find out more at... [ duck ] aflac! [ male announcer ] ...forbusiness.com. [ yawning sound ] [ male announcer ] introducing a reason to look twice. the entirely new lexus es and the first-ever es hybrid. this is the pursuit of perfection. since ameriprise financial was founded back in 1894, they've been committed to putting clients first. helping generations through tough times. good times. never taking a bailout. there when you

bigger than mcdonald's because of a heavy reliance on europe, i'm confident that when the ceo howard schultz tells you and me he is going to turn the darn thing around, who are we to question him? started the company, got it rolling, and then when he stepped aside, the business fell off a cliff. then he returned. because of the stumble starbucks has retreated to $50. it isn't going to turn on a dime. given that starbucks is best of breed, i think you ought to bet with them, not against this incredible manager. here is the bottom line. best of breed stocks like mcdonald's, starbucks, coach, federal express or celgene can go down, they go to the canvas, but they jump back. that's why allergan and starbucks are terrific here. best of breed stocks, well, yeah, they can sometimes miss a step on the runway, but they never go out of style. peter in new jersey. peter? >> caller: jim, how it is going? i live in new jersey and i'm talking from high in the sky, 45 rock. how is it going? >> pretty good. i wish you were over here with me. we could knock back a few at the assembly. what's up? >> caller: a

is it between and his 47% comments, howard schultz and his friendmys keurig. cnbc's facebook page. >>> it's time for the power rundown. cn cnbc.com's john carney is with us. jeff kilburg. what do you think, does this iphone complaint have legs or not? >> i think it does have legs. think apple needs do something about it very quickly. it is on the front page of the "wall street journal." there's lots of complaints about it. there's one thing they could do and it is go out and buy a service that will provide them with the information they are lacking. something like four square which i have to say full disclosure is owned by friends of mine. but i think it is a great app. i think it would make a great addition to apple's maps. i think they should just go out and scoop it up. >> so they should make an acquisition. jeff, what do you think? >> i think it is a 50% fail in the big picture. i think the women may be upset about the maps but guys, just ask us, we don't need directions. >> oh, that was perfect. as you know, cnbc's just received details of mr. romney's ta

and starbucks ceo howard schultz tells us that even now, still, they're seeing incremental sales growth every year from pumpkin spice lattes. >> that category has created a huge following to the point where there was such pent-up anticipation for the launch of pumpkin spice latte this year. >> all right. look at this. restaurant demand has skyrocketed over two years for things like desserts, ice cream and even salads using pumpkin seeds. that's up triple digits. >> it's very much not an every day flavor. kind of like barbecue. you see introductions of the mcrib at mcdonald's on the menu, then off the menu, because likely pumpkin wouldn't survive on the menu throughout the entire year. i'm not sure if it is the new bacon, but i think for this time of year, it might be more like the newburgher. >> all right. sara frye is one of the largest pumpkin producers in the country for everyone from libby's to wall heart. she says the new, new thing is pumpkin oil so i asked her what do you use pumpkin oil for. >> i'm probably not going to comment on that. one of the most recent articles that i rea

howard schultz the founder of starbucks took something what americans love and could serve it faster and better. job skills training? liberals hate that. food that is delicious and have fattening showing personal responsibility liberals eight negative all of that hate wrapped up in a cardboard box with the sesame seed bun common melted cheese, special sauce, pickle, and incoming catch-up and fries on the side. the revealing hungry right now. you might be a conservative. [laughter] [applause] flag pins. let me make a confession. in a liberal part of town yoga studios, electric cars cars, i always make sure i wear my american flag lapel pin. a silly game a play with myself. i am basing them but i cannot help myself. liberals eight these american flag lapel pins. i don't know why. more than the american flag. in the same neighborhoods use the it the flag flying high bb the pin is in-your-face, personal, and in a place not usually found. i will be at the counter and i will see their eyes flicker to the lapel and i will see the look. what is that? followed by alarm. what is wrong with him

the chief executive howard schultz is talking about the fact that is the fastest growing segment, single-servethey're getting in on it. back to you. tracy: as well they should. i might have to upgrade my machine. ashley: you want a single serve. tracy: i have the single serve. ashley: let's move on. will spain's successful bond auction impact pack whether it asks for a bailout. we'll have an analyst weigh in on that next. tracy: look how the dollar is faring as we move out to break. euro is down and u.k. pound and so is everything. peso as well. the yen is the lone winner today. hey! did you know that honey nut cheerios has oats that can help lower cholesterol? and it tastes good? sure does! wow. it's the honey, it makes it taste so... well, would you look at the time... what's the rush? be happy. be healthy. >> 20 minutes past the hour now. i'm jamie colby. this is your fox news minute. there is new information who was behind on the attack on the u.s. consulate in benghazi and the killing of ambassador chris stevens and three other americans. intelligence sources telling fox news they are con

congressman, will have reaction to that fast about furious report we're expecting to come out today and howard schultzof dollars at stake. we'll talk about that. and pastor joel olsteen will join us. >> do you know han

congressman, will have reaction to that fast about furious report we're expecting to come out today and howard schultzof dollars at stake. we'll talk about that. and pastor joel olsteen will join us. >> do you know how many people tell me i look like joel osteen? too many. >> really? i don't see it. >> often. often.

. >> howard schultz himself. >> just for mika. the french press. >>> business now.ity it is fun to be here, except for barnicle. no, there's great front page article in the wall street journt about $400 billion being added to home values this year. this is important. there is not really one thing in the economy as important to the overall well being and psychology most importantly of consumers as housing. when people's home prices go -- values go down, they feel poor often, even if they're still making their normal income. when they rise up, they feel like there's a pad. it's a protection. i can sell my house -- >> confidence. >> it is. they're more willing to take a chance. right? if i start a business, if i fail, i can move. so some good data. we're still not back to the level of home value overall that we were in '07 but the numbers certainly on the way up. we get add .5% to gdp if this continues. we talk about debt all the time, newman rater is debt, deuntil naturer is growth. you get that growth number up just a little bit. i'll blow your mind with this stat on

. >> mitt romney and his 47% comments, howard schultz taking on his frenemies at keurig and the iphonetrip, go to facebook. m facebook.com/cnbc and who won on the biggest eto retrip of the week, good or bad. coming up on "halftime" the voting begins. >> "street signs" with brian and amanda. >> you have a two-hour window so you better get on it. >> we've done one of these before. >> last friday. >> we did. >> who won? >> do you know? >> no idea. >> nobody watched it. surely not. >> nobody's on an ego trip here clearly. >> i'm told tim cook even though i think zuckerberg -- >> it was tim cook. >> tim cook was the winner. >> should have been bernanke but it was tim cook. >> have a great weekend. >>> if you're just joining us here is what you missed earlier on. >> welcome to hour three of "squawk on the street." here's what's happening so far. >> i imagine you're on an airplane flying from here to los angeles, you're probably going to get there okay but if you hit an air pocket and meaning if the economy goes down there is not an easy way to reverse it. >> be careful, central banks may als

i believe in howard schultz. came on our show. i like this product.the fact europe might be turning. mostly i like the fact that when he gave one of these big meetings in new orleans a couple years ago, to get united states jump-started, it worked. i think he's got a clear bet. i like starbucks. >> you mentioned the possibility of europe turning. that certainly is not how oppy sees utx today. downgrading, cutting estimates. says the industrial businesses in europe and china in their words stuck in the funk. what does that mean? >> you know, united technology brought that on themselves and not as positive with companies like general electric. get that document. get the slides. ge is saying, this is going to be a huge year. united technologies not saying. >> the meeting yesterday, industrial businesses, jeff himmel had propelled the stock up as much as 3.5% at one point. ge shares still up today by another ten cents. $22.82. haven't seen that number in some time except on the way down. >> yeah. a lot of good things. very late to liquify natural gas. ver

you have some funding from a fund run by howard schultz who knows a thing or two about mobile paymentseems like you have to get through two obstacl obstacles. one would be infrastructure, just the ability to work with machines wherever you go. the other is security, which is largely in the consumer's head. they have to work there way around that. >> yeah. security is mostly a perception issue. having your wallet so your phone is a lot more secure than having your phone in your old wallet. when someone takes your car or when you have to hand your credit card to have someone go and run it, that's a lot less safe to have it a your phone encrypted and protected with passwords. we think this is something that is just like e-commerce. it took a few years for people to feel comfortable with that. we think the more time, it will take people to realize that it is safer than carrying a normal wallet. >> let's talk about what is in it for lemon. how do you make your money? 50i78 assuming at some point you have to charge a business a subscription fee? how is revenue generated? >> right now, the s

so there are two separate issues, the platform and what debbie wasserman schultz has said about it. joining me is howardkerbg *p dershowitz. a law professor and an author. i know you're upset over this. let's start before we get to debbie wasserman schultz's comments, let's talk about the platform. what specifically is it about the platform that you are upset with? >> for the first time in my memory at least the platforms of the two parties seem to deliver on israel. israel has always been a bipartisan issue. from 1948 until the present moment there has never been any difference really between the democratic and republican positions on israel. and now the new democratic platform has eliminated reference to jerusalem as the capitol of israel, has eliminated references to the refugees being settled in palestine if palestine were to become a state. has eliminated to references being hamas being a terrorist organization that should not be dealt with and eliminated references to the fact that the 67 or 49 armistice borders should not be the ultimate borders. that creates a political distance between the demo

schultz and rachel maddow, where are these people screaming about harry reid? there's not a peep out of any of them. >> i'm saying it's despicable with you. >> even howard dean saidlost a little credibility on this, but i haven't seen anyone saying anything about harry reid. >> on the issue of paying more than he's supposed to. he's come out repeatedly saying he shouldn't. >> i don't have a problem with that. >> because of what he said you want to hold him -- >> i'm saying the whole thing is a pr thing, right? he's paying more so that we can have a headline. >> if he didn't do it, he would have paid under 13 and he said i will pay -- >> correct. >> he said i'll make sure i pay 13% and again he could have -- >> if he only gave $2 million to charity, he wouldn't have had but to give the $4 million and other people were writing in on twitter that for the latter day saints church you're obligated to tithe. you have to? so are christians. you don't get thrown in jail if you don't tithe. >> you said it would be ridiculous for him to pay more than he should and then he did. >> i agree. >> you guys are missing the most important part here which is this is the hugest argu