emily: hugo barra, thank you for joining us.eat to have you. ♪ carol: welcome to "bloomberg businessweek." i'm carol massar. we are inside the magazine's newsroom inside new york. coming up in this issue, how to make millions from snapchat. also, software helping donald trump get ahead and the hollywood divorce lawyer that everybody wants. ♪ carol: i am here with ellen pollack, the editor of "limerick businessweek," and this is the room where you put the magazine together. ellen: it is. during the course of any week, we put layouts on the walls and this room gets unbelievably crowded with people in our department and editors and we all go over all of the layouts and discuss what they look like, , how they should change.