the '50s brought the hula hoop. 100 million of the toys flew off the store shelves in 1958, bringing million bucks in the first year alone. fast forward to the '70s and that inexplicable fad, the pet rock. dumb idea? now to its creator. it made him $15 million in six months. what about the loveable cabbage patch kids from the '80s? in 1983, sales of $60 million. two years later, $600 million. and the beanie baby in the '90s. '9, sales exceeded $1 billion. the one thing that you run into i think with toys like this is that they're fad, right, just as quickly as they take off, they can fizzle, can't they? >> whether it continues to grow is based upon a number of factors. is there continued innovation in the product? as long as it doesn't get stale it can grow. >> reporter: this is the ceo of toys "r" us. it's his job to pick which toys will stick. few turn into long-term franchises. how do you get a toy to outlast a fad? >> you do have to have collectible, they have character, they have personality, and they have something a little special, a little wow factor, a little technology, and

you can jump rope there, hula hoop, even zumba. >> really? >> can you see ray doing zumba? word on what he will be doing in participating in the event. we're not told his appearance is off. there's a chance you'll see him if you head there. >>> the orioles without buck showalter in the dugout. the skipper was suspended for one game after the blue jays outfielder batista was hit by pitches. simone got a three-day suspension and he's appealing. on the field, while the yankees and ravens hold hands the orioles are the other team. when the orioles come back to prominence can you imagine 11,000 in in camden yards on a september night? brian shut out the rays. the yankees loss to the rays, still a half game up in this one. 12,000 to watch last night. off great team. support it. >>> time to suit up for the kickoff of the lfl. that is lingerie football league. >> the baltimore charm will hold their home opener at first mariner arena friday night. it will feature bone-crushing contact with gorgeous women. it will be broadcast nationally on mtv2. baltimore charm against the tampa bre

. >> you want a hula hoop that's bigger like h this. >> can you hula hoop and do this segment at the now, i don't know if i can walk to the next one, but -- >> this has got to be so good for the core. >> it's really whittling your waist. and we're so used to doing hoer body cardio. is this a different kind of strain on your heart. your heart will be pumping blood faster down to your lower body. so that's a great option. >> i'm very impressed. >> thank you. so let's go over here, two of my over favorites. a stability ball and dumbbells. she's on an unstable surface, so you'll be engaging your a bchbs little bit more. she's working her chest. $5 for the weights, $12 for the ball. another great option is this g 2 ball which shows you the exercises right on it. >> i bought one of these things to sit at while i'm at -- and when you do it, if you actually do it for an hour or so a day, it so helps your posture and all that core stuff again. >> and even though you're not really, really moving, you're still engaging your abs as you're sitting there. >> and it feels great when you get off. >>