an all day gathering at the hyatt regency. people don't have to come all day. >> in san francisco? >> in san francisco. our key note mol, a clinical psychologist whose latest book "voice lessons for parents" really helps parents understand how to talk with and lessen to their children. she's a brilliant psychologist and often brought in jewish teaching into her family psychology. she is the key noter, but we have close to 20 experts coming from all across north america. some of the motivateef minds in jewish education talking about how they are forging the new paths in jewish education. >> and who would you like to come to that day? >> we want educators. by educators, i mean teachers. educational leaders, heads of schools, directors of congregational schools, informal educators, professi ea educators. educators across the board. we want parents to come, clergy, leaders, philanthropist and grandparents. our grandparents is a big new thing for us. grandparenting, it turns out, is a really important element in jewish learning. and and more and more grandparents are getting involved in