ith an aim of sustainability, they found the illycaffe, an nitiative that works side intied with farmers offering them free training to implement best practices with a low environmental impact. still with me. were you always a coffee geek family? of your or did you sometimes think let's coffee into the business? > i have the arrogance to describe myself as a coffee scientist but this is only because of my background and how life.d my i'm a chemist by background and started chemistry for the specific goal of knowing how to quality and this s why we work so much in the economic process and industrial rocesses and technologies but it's a little bit beyond the coffee geek. francine: is that why you're worried about sustainability? is reallystainability relevant, both the one but you have to remember that coffee is loved and consumed by rich countries. they're rebalancing with coffee counters and producer counters. not be the uld number one, with two-thirds of the coffee consumption but with 100% of the coffees grown in the south of the world. are developing countries still struggling. and th

with an aim of sustainability, they found the illycaffe, an initiative that works side by side with farmersing them free training to implement best practices with a low environmental impact. andrea illy is still with me. were you always a coffee geek because of your family? or did you sometimes think let's not going into the coffee business? andrea: i have the arrogance to describe myself as a coffee scientist but this is only because of my background and how i spend my life. i'm a chemist by background and i started chemistry for the specific goal of knowing how to further improve quality and this is why we work so much in the economic process and industrial processes and technologies but it's a little bit beyond the coffee geek. francine: is that why you're worried about sustainability? andrea: sustainability is really relevant, both the socioeconomical one but you have to remember that coffee is loved and consumed by rich countries. they're rebalancing with emerging counters and coffee producer counters. still, it would not be the number one, with two-thirds of the coffee consumption but

with an aim of sustainability, illy founded the illycaffe, an initiative that works side by side withrs, offering them free training to implement best practices with a low environmental impact. andrea illy is still with me. were you always a coffee geek because of your family? or did you sometimes think of not going into the coffee business? andrea: i have the arrogance to describe myself as a and coffee scientist, but this is only because of my background and how i spend my life. i'm a chemist by background, and i studied chemistry for the specific goal of knowing how to further improve quality, and this is why we work so much in the agronomical practices and industrial processes and developing new technologies, but it's a little bit beyond the coffee geek. you coffee geek. francine: is that why you're worried about sustainability? is that the biggest risk for the coffee industry? andrea: sustainability is extremely relevant, both the socioeconomical one because you have to remember that coffee is loved and consumed by rich countries. it used to be 80% of the consumption was in oecd