and if they were to become convinced about this, they would demand policy actions be implplemented, action b be take. but what luntztz said was that there's still a window of opportunity left, according to his polling, according to the focus groups that he had done, to confuse the public, to cloud their understanding of the issue, to try to make it seem as if the science is stilil fiercely contested. and what he said was as long as the public thinknks that scientists don't agree, that there isn't a scientific consensus, they can be convinced that it might be too costly to take action. and so that's exactly what the forces o of climate change denial have chosen to do ever since. . they've doubled down, if you will, in this campaign of disinformation. >> i want t to do my part on global warming. all yes on 23 says is... >> the e effort through televisn advevertising, t through thehe cultivation of so-called experts who attack the science, talking heads,s, the cultivatatioof tatalking heads who appearar onk radioio, who appear on cacable television, they've created ththis very elaborate netwo