isaac poole speaking to me a little - poole speaking to me a little earlier.e global cosmetics industry is estimated to be around a whopping 90.4.2 billion —— 90 $4 billion. the majority of that growth is expected to come from here, and with the digital world already reshaping the way we live, brands are increasingly using tech to immerse customers in their portfolio of products. will that translate into more sales? are correspondent has been finding out. lights, camera, action. but to make it ai. in the world of beauty, personalisation the latest trend, and brands are turning to technology to deliver. the worlds largest cosmetics co m pa ny worlds largest cosmetics company is investing heavily in apps and gadgets. asia is proving to be a fertile testing ground. proving to be a fertile testing round. , , . ., g; ground. this is a region with 3 billion consumers. _ ground. this is a region with 3 billion consumers. if- ground. this is a region with 3 billion consumers. if you - ground. this is a region with 3 billion consumers. if you look| billion consumers. i