j.j. ramberg and remember, we make "your business" our business. sam: i'm sam chernin.er of sammy's fish box. i opened the first sammy's back in 1966. my employees are like family. and, i want people that work for me to feel that they're sharing in my success. we purchase as much as we can on the american express open gold card.

j.j. ramberg. remember, we make your business our business. smal l bu sinesses are the smal lifeblood of our communities. on november 26th you can make a huge impact by shopping small on small business saturday. one purchase. one purchase is all it takes. so, pick your favorite local business... and join the movement. i pledge to shop small at big top candy shop. allen's boots...

j.j. ramberg. and welcome to "your business," where we give you tips and advice to help your business grow. when evelyn anderson of a just for fun play grounds wrote to us a few months back she had no idea her e-mail would spark our next business makeover. her question to us was simple, what do you do when you sell a once in a lifetime product that doesn't generate repeat customers? when we dug a little deeper we found a really interesting business in need of some serious help. we decided to assemble a rescue team to give them a much-needed push in the right direction. ♪ when evelyn anderson and her husband gary hyatt bought just for fun play grounds in asheville, north carolina, five years ago, business was booming. >> the first three years that we were in business, we worked summer and winter. just straight through the year. we had four guys in the shop. we had two sales people, and then we had a winter where we went four months without a phone call. >> the company was known for their high-end cu

j.j. ramberg. my contacts are so annoying. they're itchy, dry and uncomfortable.an't wait to take 'em out, throw 'em away and never see them again. [ male announcer ] know the feeling? get the contacts you've got to see to believe. acuvue® oasys brand contact lenses with hydraclear® plus technology, keeping your eyes exceptionally comfortable all day long. it feels like it disappeared on my eye. [ male announcer ] discover why it's the brand eye doctors trust most for comfort. if you have astigmatism, there's an acuvue® oasys lens for that too, realigning naturally with every blink. ask your doctor for acuvue® oasys brand. ♪ that's good morning, veggie style. hmmm [ male announcer ] for half the calories -- plus veggie nutrition. could've had a v8. ♪ plus veggie nutrition. like so many great pioneers before me, guided only by a dream. i'm embarking on a journey of epic proportion. i will travel, from sea to shining sea, through amber waves of grain, and i won't stop until i've helped every driver in america save hundreds on car insurance. well i'm out of the parki

j.j. ramberg. welcome to "your business" where we give you tips and advice to help your business grow. many of you asked us ha it takes to get your products on the shelves of a major retailer. we are looking at that process from the eyes of a company in california. from the beginning, they pursued the largest retailers to get them to say yes. >> they started out with 16 items in our store. they now have over 50. >> it's an incredible brand. we are excited to have them. they are saying yes to yes to inc. >> we brought it inside the stores and kept it online as well. >> the response was phenomenal. over time, the line has grown dramatically. >> wall green's vice president and target vice president say their respective customers are big fans of yes to carrots, yes to cucumbers, yes to tomatoes and yes to blueberries. >> it hit the benchmarks. it was the customer following he developed. >> they are innovative. they have been able to answer the call. they don't sit still for one moment. >> co-founder of san francisco based yes to says getting his organic skin and hair products was a coup. h

j.j. ramberg. that's good morning, veggie style. hmmm [ male announcer ] for half the calories -- plus veggie nutrition. could've had a v8. you walk into a conventional mattress store, it's really not about you. they say, "well, if you want a firm bed you can lie on one of those, we provide the exact individualization that your body needs. it's really shaping to my body. once they get our bed, they're like, "why didn't i do this sooner?" at our semi-annual sleep sale, save $500 on our classic special edition bed set, and for 5 days only enjoy 36 month financing on selected beds. only at the sleep number store, where queen mattresses start at just $699.

j.j. ramberg.weekend, the sawdust-makers, the hole-drillers, and the get-it-done machines all cost less. a lot less. so let's load them in our sleighs and call them by name. on ryobi. on dremel. on dewalt and makita. more saving. more doing. that's the power of the home depot. here's what the early bird gets. an 18-volt, two-piece ryobi combo kit for just $49.88. ♪ it's cramping. go ice that thing. sorry. hand cramp... ahh... [ male announcer ] cyber week starts sunday and lasts all week. plus get free shipping on hundreds of thousands of items. the only place to go for cyber week. walmart.com. hundreds of thousands of items. i heard they found energy here. it's good. we need the jobs. [customer:] we need to protect the environment. [worker:] we could do both. is that possible? [announcer:] at conocophillips, we're helping power america's economy with cleaner, affordable natural gas. more jobs. less emissions. a good answer for everyone. well, if it's cleaner and affordable. as long as we keep thes

j.j. ramberg. e. achoo! male announcer ] and common tissue made it burn even more. ♪ puffs plus lotion is more soothing than common tissue, and it delivers our most soothing lotion for every nose issue. a nose in need deserves puffs plus lotion indeed. to give your cold a comforting scent, try puffs plus lotion with the scent of vicks. ♪ [ gong ] strawberry banana! [ male announcer ] for a smoothie with real fruit plus veggie nutrition new v8 v-fusion smoothie. could've had a v8.

j.j. ramberg. congratulations. congratulations.f charlotte can use verizon technology to inspire businesses to conserve energy and monitor costs. making communities greener... congratulations. ... and buildings as valuable to the bottom line... whoa ! ... as the people inside them. congratulations. because when you add verizon to your company, you don't just add, you multiply. ♪ discover something new... verizon. ♪ sing those holiday songs that we admire ♪ ♪ whoa, oh, oh, oh, oh, oh ♪ we never can give enough ♪ i got something for you ♪ and you and you ♪ i got something for you ♪ happy holidays to you and you... ♪ [ female announcer ] may your holidays be merry and bright. merry pringles. yeah, i toog nyguil bud i'm stild stubbed up. [ male announcer ] truth is, nyquil doesn't un-stuff your nose. really? [ male announcer ] alka-seltzer plus liquid gels fights your worst cold symptoms, plus it relieves your stuffy nose. [ deep breath ] thank you! that's the cold truth! [ male announcer ] from our nation's networks... ♪ ...to our cit

j.j. ramberg. [ female announcer ] from the moment we arrive...'s surprising that most women aren't getting enough calcium. with over 25 flavors, yoplait original gives you 50% of the daily value of calcium in every cup. it's delicious. so now we've turned her toffee into a business. my goal was to take an idea and make it happen. i'm janet long and i formed my toffee company through legalzoom. i never really thought i would make money doing what i love. [ shapiro ] we created legalzoom to help people start their business and launch their dreams. go to legalzoom.com today and make your business dream a reality. at legalzoom.com we put the law on your side. well... 'cause i could pay a little at a time... but actually we do -- and my kids would be like, "awesome, mom!" oh! i did not see that. [ male announcer ] layaway's back for christmas in our toys, electronics, and jewelry departments. [ whooping ] ♪ it was the best day ♪ it was the best day ♪ ♪ it was the best day ♪ 'cause of you we make a great pair. huh? progressive and the great outdoors! w

j.j. ramberg. congratulations. congratulations.technology to inspire businesses to conserve energy and monitor costs. making communities greener... congratulations. ... and buildings as valuable to the bottom line... whoa ! ... as the people inside them. congratulations. because when you add verizon to your company, you don't just add, you multiply. ♪ discover something new... verizon. challenge that. new olay smooth finish facial hair removal duo. first a gentle balm. then the removal cream. effective together with less irritation and as gentle as a feather. new olay hair removal duo.

j.j. ramberg. congratulations. congratulations.technology to inspire businesses to conserve energy and monitor costs. making communities greener... congratulations. ... and buildings as valuable to the bottom line... whoa ! ... as the people inside them. congratulations. because when you add verizon to your company, you don't just add, you multiply. ♪ discover something new... verizon. challenge that. new olay smooth finish facial hair removal duo. first a gentle balm. then the removal cream. effective together with less irritation and as gentle as a feather. new olay hair removal duo. you walk into a conventional mattress store, it's really not about you. they say, "well, if you want a firm bed you can lie on one of those, we provide the exact individualization that your body needs. it's really shaping to my body. once they get our bed, they're like, "why didn't i do this sooner?" at our semi-annual sleep sale, save $500 on our classic special edition bed set, and for 5 days only enjoy 36 month financing on selected beds. only at

j.j. ramberg. and welcome to "your business" where we give you tips and advice to help your business grow. on november 26th, tucked between black friday and cyber monday is the second annual small business saturday. it's a day dedicated to shopping and supporting your local small businesses. the initiative is once again being spearheaded by american express, which underwrites this program. small business saturday was officially kicked off by a shop small pop-up mall in new york city this week, where 21 local businesses gathered to launch the holiday shopping season. >> it is the most exciting day of the year for my business, actually. i have a small website, where i sell handbags and personal accessories. and i have been spreading the word about small business saturday since last year. i was so excited about it. >> it's like having someone in your corner. small business owners are very overwhelmed. with everything that we have to do. >> people in our community are definitely looking for ways to sup

j.j. ramberg and welcome to "your business." where we give you tips and advice to help your business grow. starbucks has launched a new initiative called create jobs for usa. the program is focused specifically on small business owners. the company's donated $5 million in seed money and it's soliciting donations from customers and employees. this will help fund small companies through a partnership with the opportunity finance network, a group of community development financial institutions that focus on underserved markets. i sat down with starbucks' ceo howard schultz to learn more about the campaign. thank you so much for joining us today. i'm so excited about this opportunity, and i can't wait for you to tell us a little bit more about this. you can see, i got my bracelet. >> love it. >> so tell me how you're going to be helping small businesses. and as a result, create jobs. >> well, i think before i answer that specifically, can i frame the problem for you? >> absolutely. >> it's been reported that we have 9.1% unemploymen

j.j. ramberg and welcome to "your business." where we give you tips and advice to help your business grow. many of you have asked us what it takes to get your product onto the shelves of a major retailer. and so today, we're taking a closer look at that process through the eyes of a company in california. from almost the very beginning, this business pursued some of the nation's largest retailers in an effort to get them to stay yes. ♪ >> they started out with 16 items in our store. and they now have over 50. >> just an incredible brand. and we're so excited to have them as a partner. >> walgreens and target are both saying yes to yes to inc. >> it proved to be very successful for us. that's why we brought it inside the stores and kept it online, as well. >> the response immediately was phenomenal. but over time, the line has grown dramatically. >> walgreens' vice president shannon curtin and target vice president dusty tucker jenkins say their respective customers are big fans of yes to carrots, yes to cucumbers, yes to tomatoe