jack daniels is a good friend for many. the story played out. meteoric rise. i would be inclined to sell it. >> murphyafter the bell, stock has done well, peeled off about 9% or so over the past three months. there's a look at the symptom today. it's basically flat. >> if you look at nike, it has pulled back 16, 17% off recent highs. we're long the stock right here around 99 to $100. i think you have to look at this earnings report coming out tomorrow and look what lulu lemon, underarmor. be prepared for 5 to 6% pull back. if that's the case, go to nike heavily. the concern is olympics and world cup is already priced in. i don't see it that way. once those are over, you're still going to have people go out to spend $150 on air jordans. >> i think those are the upside potentials people talk about, murphy, not necessarily the head winds. if it's a negative i hear, it's inventory. >> you look -- i think when you look at the olympics and look at the world cup, those are going to -- if you look historically, those have been positive catalyst for nike. i'm playing for a side ran up in anticipation of these