news 4's jackie ben son is live with more. >> when a news 4 crew came out to check out a fire department call for a possible electrocution, we became witness to a woman's heart her beloved pet, her best friend. she asked us to tell the story and it starts with that video. >>> an anguished pamela neil lies next to the body of the beloved shepherd mix. they lived together at this apartment building on northwest d.c. last night, kelly took the dog out to the building's courtyard for a walk. >> she kind of yelped and it looked like she almost slipped on the ice. i didn't see any ice. it was wet. and she actually went off of all fours onto her right side and ended up over by a wall. unfortunately, she bit me a couple times because she was being shocked. >> reporter: during the frightening chaos, a neighbor ran to tell her son that his mother needed help. i was electrocuted grabbing her. i was electrocuted the whole time grabbing her. >> the courtyard area is close ds off as a hazard. spokesman which manages the building expressed condolences and said we regret that this incident occurred whic

this is a family business run by scott pino along with his son ben and his daughter jackie. jackie: dad! scott: i can't find the yankee order out here. lemonis: their big seller had always been these novelty bats. at one time, they were in every major league ballpark. up until just three years ago, they were bringing north of $3 million a year in revenue, and the pinos were a success story. scott: that's the los angeles dodgers, the new york yankees. lemonis: but then, the competition got tough. scott: a major competitor who's really stolen a lot of our business. lemonis: who's the major competitor? scott: louisville slugger. lemonis: after years of stability and prosperity, the business went into free fall. how much debt is on the company today? scott: i have about $700,000. my life savings -- gone. lemonis: when i met the family, their revenue was down 50%. they had racked up almost $700,000 of debt. coopersburg sports was in real trouble. jackie: how did we not realize that we wouldn't have enough boxes to fulfill the order? lemonis: how many are you short? jackie: about