pricing at jacob maarse hasn't changed in years.he cost of materials has gone up, but they haven't raised the price to the retail consumer at the same time. so if you look at a simple arrangement, and the cost used to be $75, and now the cost is $85, you can't price it at $85. you have to move the numbers up appropriately. these margins aren't acceptable. we can't make money that way. can you grab this with me? we're all working to get this warehouse cleaned up. and i want all hands on deck to get ready for this re-grand opening. is raul here today? >> he was asleep. he kind of forgot. he's coming right now. >> employee tardiness costs business thousands of dollars each year. not only is it bad business, it's not gonna happen on my watch. i talked to erick about raul... >> mm-hmm. >> who's not here. >> right. >> people can kind of not show up, and they would just kind of get away with it? as general manager, marina needs to set the tone. and showing up for work late is not acceptable. and having the employees respect you is more imp

. >> i go inside jacob maarse, a high-end florist and gift shop in pasadena, california that hasn't earned profit since its founder died in 2010. how much money will this business lose this year? >> close to 200,000. >> sloppy business practices... do you have an inventory system? >> no. >> together with lax management has driven down sales and piled up debt. so are we going the right way? >> i believe so. >> we need to know where we're going. if they don't make changes, this 47-year-old family business will be forced to close its doors. this business is a total mess. i'm fighting against time to light a fire under these people... this is the thing that will help us go from the red to the black in one month. before this business crumbles and dozens of em