by 2014, julian conner, a softre specialist, along with jake metzger, who's since moved on, teamed with gupta to cofound grailed. it boasts almost 4 million users per month. conner used early versions of the site and still s today.re >> i really like avant-garde fashion. theacket and shirt are both from an american-born designe that now lives in paris, rick aun. >> repter: grail collects a 6% fe on each transaction, an unit. price o about $150 per high-end items can get the rare arten trea selling for tens of thousands. >> prada dress shoes $123. >> reporter: sometimes vintage goods provide a surprise. >>olling stones shirt from the '94-'95 steal, 50 bucks, awesom >> reporte meticulous curation dictated intoart by cusr demand has built a mystique. >> super iconic designer, the red sleeve, the whole thing. if you saw the latest first "star wars"mo vie, c3po has a red arm whi may or may not be influenc by thijacket. >> reporter: some g sold, others getiv ared. >> you remember steve jobs' black turtlenecks? this is the guy who designed all his turtlenecks. >> reporter: celebrities will som