president jay simons joins us with more along with ethan kurzweil.s talked sales staff being like adderall before an exam. what does that mean? guest: we are focused on products that can sell themselves. maybe the adderall reference was an additive that we have not needed. emily: how do you grow? guest: we grow by building great products, through word-of-mouth. we grow on simplicity and innovation. may be the same way tesla does not have salespeople, we build great products that sell themselves. guest: it is important to get the sales without salespeople. why haven't others followed these approaches yet? guest: it takes discipline. you go back to when the company was born. it was born after the dotcom crash in 2002. venture capital can be short-term oriented. you are trying to grow a business as quick as possible. we are focused on building a long-term, viable business. we have to focus on not hiring salespeople. you have products in so many categories. the companies continue to innovate over time. you have competitors in all those categories. how do

this morning we are joined live on the 9 by jay, who plays simon, and lola. of lola. take a look at that. talk to me about this transformation. >> it's really fun. it takes my make-up artist 30 minutes to do the make-up at the top of the show. then throw on the dress and the hair and once the train leaves the station, we're all a go. >> yeah. >> i have to say, i mean, i am oozing. i saw it last night. you bring it for every minute that you are on stage. it's such a physical part you play. >> yeah. it's very demanding. like i said, once the train leaves the station, i am on it. intermission, i am back to the make-up chair. i have to ask to do other things if i have time. yeah, it's non-stop. it's lots of fun. >> you stay in character during the intermission? >> absolutely. my make-up artist is at work. i am running around and i am in the land of lola. >> how did the role come to? >> i started the tour as a swing and an understudy in our original lola, kyle, left the tour and i reauditioned and they gave me the opportunity to take over full time. >> you had a cl