to become jaynes very serious practical problem. >> i didn't have access to anything, really, beyond our what was in our checking account. >> reporter: the fact of the matter was the valsecas were house poor. they'd put everything they had into the ranch. and at recession prices, even if she could sell it, she'd get a smalalfraction of $8 million. there in the dining room, jayne showed the e-mail to her federal agent and realized he was not surprised. >> "you know, jayne, you have to realize that this is the way this works. you're going to be learning the ropes here. they hope to get that amount, but this is where we start negotiating." >> reporter: the kidnappers set the rules. jayne must respond to their e-mails in the want ad section of a specific newspaper. her first ad, they demanded, would gogon the "animals and pets" section and read -- "buy a chow chow dog austin, vaccinated with complete pedigree, 8,000 pesos." meaning, of course, $8 million totouy back eduardo. they started out at $8 million, what did you respond? >> basically went out saying we're very concerned for the puppy's wellbeing, we don't want any harm to come to him, mixed into the words. and your requ