that's jeff besos. he's going to go into other areas too that he find promising so i don't think he's going to change his nature but at the same time, the things that he has invested in have started to pay off and that's good for them. >> well, theal lenlts that are getting those fulfillment centers will be investing in traffic lights and traffic cops to handle all the trucks coming in and out of there. >> let's switch to google. they beat estimates at the fastest rate in over two years and we keep our eye on expense control over there. what's your thought? >> it was a great quarter. people were disappointed last quarter but this quarter they is blown it out. obviously the cfo is getting a lot of control over the business. they're still continuing to spend on the moon shots. that was an enormous loss there. close to a billion dollars. and earning 185 million. something like that. so they continue to do the same thing. investing in future things and have yet to have it pay off. we'll see if that happens

amazon ceo jeff besos results were boosted by licensing fees for the star trek series.nicole: they maintain that level and that was a disappointment to some. we some some fluctuation, in the end the nikkei finished higher, the shanghai composite index down a half of 1%. hang seng in hong kong down one and a half percent and korea kospi down a quarter of 1%. lauren: in europe we are wait if for results of the stresstist. the cac in paris not even a point. the dax in germany 45. nicole: taking a look at u.s. stock market futures down for the week, down for this morning, s&p futures down 4. lauren: it's been rough for oil. trading right now at 40.60 a barrel. gold down 3 bucks, 13.37 an ounce. nicole: microsoft will shed jobs as the company retools sales and operations and dismantle phone business. the company plans to court challenge to the irs relate toddies puit over the assets to ireland in 2010. how mobile games break in millions, revenue from app purchases, $38 billion per year. lauren: coming up what makes a democrat drink, our own kennedy try today find out. >> if

because that would mean its ceo, jeff besos couldn't come up with a bottom line. it's amazing. it's apr''s anticipated to have billion in sales. amazon, you really have to believe that it will do the same thing to every other retail category that it's already done to books and electronics and even apparel. you have to believe amazon will destroy the mall if it thinks it can advance far past its closing price of $745. amazon might very well be able to do that. the rest of the retail stocks are sure trading as if that's what's going to happen. for me, that means if you're a young investor and you take a lot of risk, as this stock is risky by nature, given it's hard to nail down valuation, amazon is definitely worth it. witness the amazon button it's offering in your house that you can push, instantly order dozens of household items. witness the same-day selling that can make it more convenient than walking across to the store. there's nothing in this company's dna that makes it think it can't disrupt retail. so here's the bottom line. you need to assess your risk and reward after

there's whole new ways of doing business that have been invented by jeff besos and i'm blown away bymazon and amazon is still creeping up to record highs. >> they can come out and say it was the biggest ever and sales up 60% and that's like netflix saying the premiere of a certain series is the biggest ever but still declining to give any ratings or viewership information. >> the hundreds of thousands of kindles and fires and amazon tvs that were sold in the past two days, that really does imbed people into the amazon environment. maybe it's a little bit overhyped and you may be right. the numbers aren't fully there but when i looked at the numbers that they put out i went wow doubling tripling from last year. you keep on this trajectory. amazon invented something new which is prime day which i had never heard of a year ago. >> walter, what does it say about amazon's cultural relevance. this reminded me of montgomery ward creating rudolph the red nose reindeer and department stores turning christmas into something it hasn't been before. are we in another zone like that with e-commerc

jeff besos, founder of amazon, third richest person in the world according to bloomberg billionaire index. richest person in the world is bill gates and then followed by amancio ortega of spain, clothing magnet. and then you've got jeff bezos and i would be far down on the list. the other thing this morning -- >> would we be on the list? >> it does appear as if verizon has the winning bid on yahoo! this according to bloomberg. i don't know if we will hear anything in the next 12 minutes or so before the market opens. otherwise this afternoon or monday. >> that will be interesting. >> multiple bidders. >> we always suspected they were going to win this one. >> all right. who wins deciding where you're going to go to lunch? maybe this will sway the vote. donald's famous gilroy fries is here to stay. the company has declared them a stinky success. >> put beth mints on the desk next to the food. >> as long as everyone in the car eats them. >> trying to get them back in the day, the company was testing them out at first and ran out of french fries. they were such a hit mcdonald's is now going

great financial returns for wall street and i think it's, you know, one of the things that probably jeff besoscontinue to invest. i think that they're a company that doesn't think as much about the idea of profits than any others and you'll probably see them investing in video content and other things and not doing what wall street wants all the time. it's disheartening toal

and we didn't get to the fact that he had individual spats with jeff besos and facebook. >> mark zuckerbergf mending to do. putting technology aside he can bring around the mainstream leaders. he is heading in their direction on taxes. in some ways he has gone too far. that's probably the one area where he is most closely aligned. he could probably pick up some support there but at some point he has to moderate these extreme views on immigration and free trade. >> thank you for joining us and baring with the breaking news. jim stewart of the new york times. >> okay. let's take a break. more on the breaking news on squawk alley which follows next on cnbc. ♪ using 60,000 points from my chase ink card i bought all the framework... wire... and plants needed to give my shop... a face... no one will forget. see what the power of points can do for your business. learn more at chase.com/ink pretty much over. show's see what the power of points can do for your business. (friend) wish we could start it from the beginning. (jon bon jovi) with directv, you can. you see, we've got the power to turn back