your business panelist and tech entrepreneur jennifer shaheen tweets the stweet spot in digital marketings strategies that bridge the gap between mobile devices and in person experiences. and we have this advice, i've said this before but it bears repeating, you have to say no to the good to make room for the great. >>> thank you so much for joining us today. if you want to catch any of our segments again, just head on over to our website. it is openforum.com/yourbusiness. you'll find all of today's pieces plus web exclusive content with a whole lot more information to help your business grow. you can also follow us on twitter, @msnbcyourbiz. we are on facebook and instagram as well. >>> we profile a core business by day and hot night life place by night. >> one of the cool things about having the geek easy it brings people into this comic shop that would maybe never set foot in a comic shop that they have to literally walk through the comic shop to get into the geek easy. >> how this orlando-based retail store is converting new clientele into new customers. until then i'm j.j. ramburg an