jeong kwang-il is a defector living in seoul who smuggles foreign films and tv shows into north korea. >> (translated): the men prefer watching action films. men love their action films! i sent thskyfall recently. the women enjoy watching soap operas and dramas. they like that kind of film. now they're sharing thumb drives a lot. even officials have one or two thumb drives. north korea is trying to hunt them down because the thing that changes people's mindsets is popular culture. it probably has the most important role in bringing about democracy in north korea. >> narrator: jeong and his partner, also a defector, are on their way to the chinese border to smuggle in laptops, radios, usbs and dvds. >> (translated): of course there's a risk. but i want to send them in, so i just do it. in north korea, rumor has it there are 100 people that are desperate to get their hands on me. but they don't know when i go, do they? >> narrator: they are filming their trip with a hidden camera. >> narrator: posing as mushroom importers, they bribed a border guard to let them across. >> narrator: the