. >> reporter: jerry cook is the man responsible for sheparding the george's transformation from miningis. >> more coal came through here from richmond to chicago. >> reporter: essentially a ghost town? >> yes. th itrial revolution.he stiun te ning does in ef the fting runs in the world. what is it about this river? >> it gets in your veins. >> reporter: you are getting a long season here? >> yeah. we will start in march and go through the end of october, november because it is really rainwater dependant. >> i was told they would not do the story unless i offered to be abused on the water. >> not abused, i facilitate experiences. >> reporter: that sounds better. we are headed where? we approached faya station. >> if i fall, head away from the rocks. >> reporter: the renowned rapid sitting below west virginia's most famous landmark. nice. beautiful. yeah. there are 53 miles of undamed white water and base jumping. this park holds another unique distinction. >> reporter: it allows hunting, why? >> it is traditional. they are a very unique culture. people have been hunting here forever. wh

. >> jerry cook runs ace adventure resort and is the man responsible perhaps more than anyone else forat one point this was coal central. >> yeah. more coal came through here in 1910s and '20s than the whole line combined from richmond to chicago. >> reporter: >> downtown thurman today is population -- >> five. that's the smallest town in west virginia. has its own mayor. >> it's essentially a ghost town. >> yes. >> ghost coal towns like thurman one fueled the industrial revolution. [ honk ] the trains still run through, but the mining does not. in its place -- some of the best rafting runs in the world. what is it about this river? >> it like gets in your veins. >> a place that doesn't depend on snow pack so you're getting a long season. >> a long season. we'll start in march and go through the end of october, even trips into november sometimes because it's really just kind of rainwater dependent. >> brian baker is a guide with ace who has been taking people down the new for 19 seasons. >> i was told they wouldn't do the story unless i offered to be abused on the water. >> not abused.

cooking. >> we'll be looking for your recipes as we celebrating bay-area members of the community. this is jerry yang born in taiwan. moved to san jose at the age of 10 and in 1994 he founded a little startup called yahoo while he was at stanford, eventually serving as the ceo. he left the highly successful internet company in 2012. he's also a big philanthropist here. we salute you, jerry yang. >>> coming up. do you remember you got mail? we'll tell you the future of aol and yahoo and just in time for summer pool problems are coming. the shortage that could ruin your time by the water. the. >>> and we're all big fans of bradley whitford and so is kelly clarkson. what he says about his kids dating and how he scares off their future partners. you can watch kell clarkson right here on nbc bay area at 3:00 this afternoon. ♪ libre. the eau de parfum and the new eau de toilette. yves saint laurent. >>> developing right now, a boat captain is in custody after a vessel believed to be smuggling people into the u.s. crashed off the san diego shore. at least four people died, and more than two dozen peopl

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jerry. they sure do. they do. they really do. mmhmm. workday. finance, hr, planning and spend management for a changing world. >>> welcome back to "squawk box. apple ceo tim cookp store. joining us is walter isaacson. professor at two lane university wrote the biography of steve jobs in 2011 walter, a lot is at stake here the question i'd ask you is how you'd handicap the trial thus far and what tim cook needs to say or not today >> i think the trial is leaning in apple's favor as they describe, it's part of apple's dna historically that it cure rates an app store. that it's not a monopoly in terms of cell phones it gets to curate the store that's safe, guards your privacy. they have a monopoly it's an iphone. developers should be paying that quote unquote 30% tax or not >> yes i think that if apple is able to say we do our policies in order to help the consumer, we do it to be safe, keep privacy, to pay for the store in a reasonable way, that's fine when you're putting a 30% tax and other taxes that go on it, too. for example, in the name of privacy, if i were at "time magazine" like i once were and we wanted to put an app on the apple store and we wanted to